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From Magician To Designer Of Board Shoes -- Louis Liu

2010/7/27 11:33:00 40

Magician Shoes Designer

On July 27th, two consecutive years on the stage of Spring Festival Gala, the limelight of two, caused a magic wave. Louis Liu created the "time to witness miracles", which has spread all over the river. In 2010, after the CCTV Spring Festival gala evening, Louis Liu was invited by CCTV and Hunan satellite TV. Louis Liu was successful in the "separation" and "two" heavyweight show. In the evening's announcement of my favorite Spring Festival Gala, Louis Liu won the first prize in quyi and other categories. In just two years, Liu Qiancheng became a famous entertainer in the entertainment industry.


With the increasing popularity, Louis Liu has become the darling of the advertising industry. Many famous brands have invited Louis Liu to endorse, from online games to food, from mobile phones to shoes and clothes. BAGE is one of them. But BAGE, the first brand of Chinese board shoes, is not only inviting Louis Liu to endorse the brand, pat an advertisement, attending the ordering will be so simple, but carrying out more in-depth cooperation so that Louis Liu can participate in the product design and development of BAGE.


As we all know, Louis Liu became interested in the magic show when he was 8 years old. At the age of 12, he won the "all Taiwan children's magic competition champion" issued by world-famous magician David Copperfield. What's more surprising is his creativity. He also has many unique ideas outside of magic. For example, in commercial occasions, especially the publication of fine products, or the shooting of TV commercials and MTV, he created many unique works without two. In order to enrich his professional field and pattern, he also dabbled in the art related knowledge of music, stage art, theater, industrial design, television, advertising, photography and so on, and has the title of "magic walking dictionary" in the industry. It can be seen that Louis Liu's creativity is amazing. But for the first time, participation in the design of board shoes is also a challenge for Louis Liu.


In Louis Liu's magic show, we can see Louis Liu's magic style, that is, the two word "simple". Louis Liu's magic mostly used items in our daily life as props, without gorgeous props, and the stage background and lighting were very simple. Such a "simple" to conquer the audience, he designed the board shoes will be like?


In the autumn of BAGE2010, the new products were listed on the market. The biggest bright spot belonged to Louis Liu's participation in the design of the theme "Louis Liu I generation" BAGE2010 commemorative edition shoes. Although the theme of "Louis Liu I generation" sounds a bit mysterious, the actual style is as simple as Louis Liu's magic. The biggest feature of this type of board shoes is the common gesture and magic wand in the Louis Liu magic performance as the design elements, matching the classic black and white match, the whole shoe design is simple and fashionable, similar to Louis Liu's magic style. It seems that the magic show and board shoes design seem to have something in common. From Louis Liu's participation in the design of this "Louis Liu I generation" shoes, we can also see Louis Liu's understanding and perception of magic and BAGE: succinct and fashionable.



"In fact, the fashion, everyone has a different understanding of each person. As far as I understand, I think first of all, fashion should be healthy and sunny, that is to say, it has to bring a pleasant mood and extraordinary feeling of elegance and taste. The second is that fashion can enrich its aesthetic sense, create its own personality beauty, and give people a very young and dynamic feeling, just like BAGE's products. So I think that the pursuit of fashion has promoted the better life of human beings, whether spiritual or material. In the BAGE2010 "changing" commemorative edition of board shoes conference, Louis Liu told reporters about his understanding of fashion and his views on BAGE brand. We can also see that, whether it is magic show or board shoes design, Louis Liu is fashionable and concise elements to deduce.

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