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Goose Only Needs Goose Feather &Nbsp; In A Month It Makes Millions.

2010/9/25 10:54:00 98

Goose Quality Market

09, 25, and every spring, the goose base of Naiman Banner in Inner Mongolia will hatch out a million goose. Some of these goose will stay behind to feed at the base, and the other part will be sold to farmers.

In this way, Chen Gerong's goose farm will produce about 1000000 geese a year.

But even if there are about 1000000 geese, it still can not satisfy the usage of Chen Gerong, the owner of the goose farm.


In fact, on these geese, what Chen wants most is not goose, but rather goose.

Goose feather

Goose can be wooled after 3 months.


Reporter: "where is the best place like goose feather?"

quality

"


Employee: "this is the best. It's the most beautiful thing on a goose."


Reporter: "how much is the price of wool?"


Employee: "this kind of hair needs 500 yuan per kilogram in the market.

One, this one is more than 2 horns.

A goose has 14 roots and basically has reached more than 3 yuan. This is added value.


According to this price, a goose's hair can be sold for more than 20 yuan.

But even at such a high price, Chen Rong Rong still can not receive enough goose feather, and the goose feather is also in short supply in the international market.


Chen Kunrong: "if our factory can achieve one ton of cashmere a day, it will cost nearly $400 thousand a day at the current market price of about 300000 yuan.

If you can get one ton of cashmere a day, it will be 400 thousand yuan a day, 12 million a month.

Turnover

"


Reporter: "is the turnover?"


Chen Kunrong: "if I can make 3 tons of goose like this every day, I will have a turnover of nearly 10 million a month."


Processing 3 tons of goose feather every day is a short-term goal set by Chen Rong Rong in his mind. He has worked hard for nearly 10 years in order to achieve his goal.


In the mid 90s of last century, Chen Rong Rong and businessmen from Taiwan who chose to do business in the mainland chose to invest in cities along the southern coast. But two years later, Chen Rong Rong met Liaoning.


Chen Kunrong: "at that time, I was originally in the southern down factory, basically the supply of goods from all over China, including Anhui, Sichuan, all down has.

I found that the quality of the down quality from the Northeast has far exceeded the size of the velvet flower, which is far more than that of the southern area. As long as you have cash, you can buy a good source of goods.

Down, raw or velvet. "


At first, Chen Rong Rong bought the goose feather in the northeast area, then shipped it to the south to process it. Later, he found that a large proportion of the goose feather processed in the factory came from the northeast.

At this time, Chen Rong believes that the northeast is the place where the goose yield is relatively high.

At the same time, he also sprouted the idea of building down processing factory in Northeast China.


Chen Kunrong: "so I went to the northeast to investigate, and I went to Jilin, Heilongjiang Province, until I came to Shenyang. Then I realized that there was so much supply.

Every time I buy goods from here, no matter whether the motor vehicle or train is pported to the south, and it is processed there, the freight cost is virtually increased.

I simply set up a factory in the north. "


With this idea, Chen Rong Rong began to ponder the location of the plant.

Shenyang's industry is relatively developed, its scale is large and its logistics is more convenient. Chen thinks Shenyang is a very suitable place.


With the passion to go to the northeast to explore gold, Chen spent about 13000000 of the assembly machine and set up factories in Shenyang.


Chen Kunrong: "at that time, investment included these equipment, the most important is engineers.

At that time, the equipment was also assembled by engineers from Taiwan. At that time, the equipment was RMB one thousand to three million.

At that time, I was confident enough to think that I could do a big job.


Chen Rong Rong's machines were the best eiderdown processing equipment in the world, which can produce 24 tons of down every day.

According to this processing measurement, the profit in the factory is considerable.

The equipment has just been installed and Chen Rong Rong has signed a large order with the customers in Taiwan.

But the next thing that made the Taiwan businessman stupid.


Chen Kunrong: "a slaughterhouse worked with me. He sold almost all the goose he slaughtered every day to me.

As a result, I found that the 10 days of slaughtering hair had been processed on my side, and it was finished in less than two days.

The workers went out to collect goose feather. They probably had to go out for seventy or eighty kilometers, and four or five or ten people could take it. They could take sixty thousand or seventy thousand geese in one week, not enough for three days, and then they finished over two days.


Factory staff: "we all go out to collect goose feather, we plant workers to receive a week's volume, about two or three tons, not enough for our factory processing two days."


Chen Rong Rong was caught off guard by the shortage of goods. The days of delivery were close to each other, but he had no goods to deliver.

At this time, Chen Rong Rong learned through many inquiries that the raw materials he used to enter in the Northeast were many years of overstock of the large down factory during the restructuring period, but in fact, the supply of goods in Northeast China was not what he imagined at all.


Chen Kunrong: "at that time, the loss of money was equivalent to hundreds of thousands of yuan, but the most distressing thing was not the loss of money, but my credibility in the down world.

I've never had such a situation before. "


After investing tens of millions of dollars in equipment, there is no source of supply. The raw materials will always be a problem if we continue to do so.

One day, Chen Rong Rong came to a goose farm to find the source of the goods. He saw a goose in the goose field, and Chen Rong Rong produced a completely new train of thought.


Chen Kunrong: "I thought we had a very good goose in Taiwan, and then I tried to bring it in."

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Because of the shortage of raw materials, Chen Rong Rong's factory can only produce more than 3 months a year. At that time, Chen Rong Rong decided to raise goose himself and supply his own feather factory with his geese, but he did not want to raise the local goose.

The evergreen goose is a variety of Taiwan, larger than the average goose, and more importantly, the goose has a high yield.

But is this southern type of goose suitable for growing in the north?


Chen Kunrong: "the first time I came with 15 eggs, I hatched 7 goose eggs on the side."


When the goose was hatched, Chen Rong Rong did not take care of them carefully. Instead, he put them in a farmer's home and stocked them in the yard like a local goose, so as to see whether this evergreen could adapt to the local environment.

After two months of raising, these evergreen geese have grown up and adapted to the cold conditions in the north.


Aquaculture: "how old is his goose?"

This rare egg man, we are the top two of us.

Look at this goose egg and look at me like a duck egg.

The local goose should be about 8 kilograms normal, like this big goose, big goose sometimes grows to 30 jin.


In the next two years, Chen Rong Rong began to raise evergreen goose in the factory, and the scale of the breeding was growing day by day.

By 2003, there were already more than 10 thousand geese in the field of Chen Rong Rong. But if we want to meet the demand of goose feather in the factory, the scale of breeding is still too small.

How to expand the scale of farming has become an urgent problem for Chen Rong Rong.


Chen Kunrong: "it's not easy to find more than 1000 acres of land around Shenyang, so the price is much less than the price that enterprises can accept."


The cost of land has hindered Chen's development.

When Chen was trying to do something, he heard a piece of good news.

The government of Naiman Banner in Inner Mongolia is attracting investment.

He decided to go to Inner Mongolia to see Kong Xiangyun, manager of the factory.


Kong Xiangyun, general manager of the company: "at the very beginning, I felt that it was undeniable to see this. I would like to come and see it. After that, he will be very firm. I will build it here.

I am also very angry, repeatedly blocking is unable to stop, there is no way is to choose here, it is built here.

When they went to Inner Mongolia to build a field, I went with them. At that time, when I went to a big desert and was very desolate, I didn't think that place was suitable for people to live. "


Employee: "when he went to Inner Mongolia to study, I went there. It wasn't very good to see that place. The condition was particularly bad."


My friend's kindness Chen Rong Rong understands, but he knows that this time he ran to Inner Mongolia to build the evergreen goose farm. It is not a temporary impulse. Inner Mongolia has vast land area, larger development space, and abundant agricultural and sideline products. The feed problem of geese has been virtually solved. The most important thing for him is the location of Naiman Banner. Although it is under Inner Mongolia jurisdiction, it is very close to Liaoning Province, thus facilitated the pportation of goods.

He will not only build factories in Inner Mongolia, but also allow farmers around him to cultivate evergreen goose with him, so as to expand the scale of aquaculture.


After handling related procedures, Chen Rong Rong came to Naiman Banner in Inner Mongolia and began to build a breeding base.


Chen Kunrong: "basically, the desert is like this, because it was the edge of a reservoir, the natural wind and sand were very large. We used bulldozers to flatten it one inch to one inch."


On a piece of Gobi in Inner Mongolia, the new base is several times larger than the past farms, and the number of cultured geese has increased.

At this time, Chen Rong Rong wanted to realize his second ideas and let the local farmers help him to raise the evergreen geese.

He thinks that the evergreen goose is good, and he can recycle it. Local farmers will be willing to breed.


Farmers: "the price is twice as high as ours."

The goose is worth 5 yuan, and the goose is 10 yuan. "


Reporter: "what did you think in mind?"


Aquaculture: "what does it seem to be in your heart? Foreigners can come here for a long time?"

Is it possible to sell a lot and go all the way? Anyway, it is a bit unbalanced in my mind, that is to buy his goose.


Farmer: "he is from Taiwan, we do not know the root of his knowledge, he said that the goose recovered after the recovery, then the expensive buy, who knows he finally can not accept ah."


But how can the local farmers believe in themselves? It has been nearly a year since the construction of the farm in Inner Mongolia, but the local farmers have not been driven up by their own raising.

In the spring of 2005, Chen Rong Rong was surprised and pleased that his goose suddenly sold much better than before.

It turned out to be one thing that helped him.


Chen Kunrong: "like the goose in our family, I can't give the farmers because they cause bad benefits, but sometimes they may not understand them."

If the quality is not good, I'd rather stay and raise it myself.


In the spring of 2005, the quality of the goose hatched out of the field was very bad because of the unstable electricity. But Chen Rong Rong had received a deposit from a farmer named Meng Fanqiu, and the first batch of goose she promised to sell was sold to her.

But for the sake of credibility, Chen decided that none of the goose was sold.

But Meng Fanqiu was worried.


Meng Fanqiu: "call him, he says goose, you are two days late, two days late, I'm sorry."

I'm sorry to tell you that I'll wait two days, wait for a week, wait 7 days, wait 5 days, drag on to April, and let me wait.


Meng Fanqiu wanted to raise the goose before spring sowing, but she could not get the goose.


Meng Fanqiu: "I wonder if he lied to me, did he sell the geese to others?"


Meng Fanqiu, who was in a hurry, did not call Chen Rong Rong's cell phone again, but called the telephone in the field.


Meng Fanqiu: "I called this later. I didn't tell Chen about it when I called. I didn't tell them who I was. I asked them if they were out of the goose." he said, "I said no, he said he didn't sell it."

I said it would take a week or so to finish it. He said it would take about a week.

Only in this way can I know that Chen is always thinking about us and not selling it with poor quality.


Then Chen Rong Rong gave the second batch of good quality goose that hatched out to Meng Fanqiu.

It soon spread in the village where Meng Fanqiu lived, and the villagers saw the goose growing up quickly in the Mongol Autumn House, and Chen Rong Rong kept his reputation. All of them came to sell Chen Rong Rong's goose.


Chen Kunrong: "she couldn't stop it. She told her today that she telephoned the Department to ask someone.

Is there really such a thing? So now, after confirmation of this matter, she completely trusts our company.

Sometimes, a farmer's word is worth a million advertisements.

He said that the goose was not allowed, and no one bought it at once.


Nearby farmers are buying more and more goose, and Chen Rong Rong has changed from the untrustworthy Taiwan boss to the good friends of these villagers.

Now, Chen Rong Rong has 400 thousand geese in his field, and 600 thousand farmers raise them together. Chen Rong Rong can buy about 1000000 live geese every year.


The goose feather of these goose has greatly alleviated the source of his goods in the down factory in Shenyang. Although there is still a certain distance from the target that he made for himself to make 3 tons of goose per day, he feels that if this develops, the supply will be solved one day.

Now, in the field of Chen Rong Rong, the goose that has gone to Mao has also been sold across the country by means of split sales.


Chen Kunrong: "geese, foie gras, goose goose, goose tongue. Now the goods are basically made in Liaoning province where they have cooked foie gras, and goose hearts are also sold, basically basically south."

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