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Flying Marks New Look For Brand New Breakthrough

2011/3/11 13:46:00 49

Flying Press Conference

"Flying gives people the freedom and ultimate Association. Gram, defeats, represents the strength and the success. Flying, a very strong name, reminds us of nature's flight of birds of prey, the eagle of the air. Eagle is the totem. Eagle culture is the core of flying core. Culture 。


Recently, the theme of "ENJOY LIFE, BE HAPPINESS" was held in Jinjiang in 2011. At the meeting, eagle's culture became the Totem's new flying mark. From the characteristics and spirit of eagle, Eagle culture is a kind of personality culture that advocates self, self-confidence, persistence and challenge. It is also a movement to subvert tradition and yearn for freedom and vitality. fashion Culture. The flying gram NEW sign The whole looks more fashionable and internationalized. At the same time, flying and the 76 international space design institutions strong combination, launched the latest commercial space, breaking the conservative and biased movement style, showing the internationalization, fashion and personalized style.


It is understood that flying International Holdings Limited was founded in 1998, is a R & D, production, sales in one of the industrial chain of complete sporting goods enterprises. At the end of 2003, the company formally entered the domestic market, focusing on the cultivation of brand consumers, the establishment of channels and brand building. Thanks to its clear positioning and steady development, flying has not only gained rapid growth in China's two or three tier cities, but also has a good market share.


Fang Qing, deputy general manager of flying International Holdings Limited, said that flying has never stopped flying for 12 years. In 2011, as a starting point for a new round of journey, it will seek breakthroughs in various aspects of brand innovation. Looking ahead to the development prospects of the next five years, flying will not only usher in four innovations in management innovation, technological innovation, ideological innovation, brand innovation, but also put forward six measures to "brand marketing as the core", so as to ensure that flying strategy can successfully achieve a new transformation of marketing strategy.

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