Kate Spade

Founder Kate Spade (Kate Spade), formerly known as Katherine Noel Brosnahan, was born in Kansas City, Missouri, USA (Kansas City, Missouri, USA).

After graduating from college in 1986, Kate went to New York alone to work in a magazine called Mademoiselle.

By the time she left the magazine in 1991, she had become a senior fashion editor.

During the six or seven years of fashion magazine career, she felt that there was no stylish and practical handbag in the US market, so she resolutely left the magazine to set up her own brand and design the best handbag in her mind.

The brand name is called Kate Spade, Kate is her nickname, and Spade is her husband's surname.

She went all the way to search for cloth and leather suppliers, and went to find a handbag factory to undertake. The Kate of the outsider, of course, was looking for home by home, and she was not very sure about the production cost of handbags at that time.

After a lot of hard work, she and her husband, Andy Spade, can finally launch the first Kate Spade Handbags in 1993.

The Kate Spade Handbags series is made of a classic handbag and made of satin Satin-finished (nylon nylon), or even with other unexpected colors and fabrics.

Although the effect is amazing, in the conservative world of advanced handbags, this innovative method of using bold colors and cloth is like walking on a steel wire.

But after all, the handbag is of a traditional shape, so it does not go against the rule of betrayal.

So gently in the middle ink, so that Kate Spade (Kate Spade) handbag in walking the steel line, find a clever balance point, do not fall.

After walking through a difficult line of steel, the audience watched with excitement and applause.

In recent years, it has become a new brand in New York.

In 1996, just three years after its debut, Kate Spade has been awarded the Best Newcomer Award from the The Council of Fashion Designers of America (CFDA).

In the same year, Kate Spade opened its first specialized store in New York.

Just a year later, due to the rapid increase in business volume and passenger flow, it moved to a bigger berth on the next street.

In 1998, Kate became the best designer (best accessory designer of the year) of CFDA's annual best handbag accessories category.

In the same year, Kate Spade opened second specialized stores in Boston.

Since then, the number of branches of Kate Spade has been directly proportional to her reputation.

In 2004, Kate Spade rushed out of the United States and moved to the international market and opened branches in Japan, Hongkong and even Philippines.

So far, Kate Spade has not only a handbag, but also accessories, shoes, sunglasses, perfume, baby clothes and supplies, even card stationery, and become a complete lifestyle brand.