How Can Foreign Trade Suppliers Make Product Description Clear?

Product description is very important, whether for free platform, charging platform or independent website. Customer Through keyword search to see the ranking, through the key part of the brief description of the initial interest, click on the product after entering, customer attraction is product description. Whether the product description will attract customers will determine whether the customer will contact you after browsing your product.

From the overall situation of foreign trade propaganda, publicity is divided into three parts.

Set up a keyword, this part is used to get rank.

2. A brief description of the setting, which is used to give the customer a general understanding and attraction. This part is usually the first part of the detailed description.

Product description, when customers enter the product page, browse through the product, produce the initial idea and impulse to purchase products.

Therefore, product description is extremely important, a good one. product Description is a great boost to product promotion. How can product description be more effective?

　 1. the beginning of the product description is critical.

Generally speaking, the short description of search engine interception comes from the first few sentences.

The picture is clear at a glance. The above is the search results of Google, the following is the description of the inside pages of the product, and we need to repeat the key words, increase the density of keywords, and help to optimize the ranking.

Intercepting content, it must be more attractive to write your product, and where your product is the most attractive, only you know best. At the same time, we should pay attention to its length. The first part should be concise, competent and pertinent, and point out its advantages directly.

2. content, to describe the functionality of products.

That is, the function of the product. When I was writing to let the guests see what the factory looked at, I mentioned this point. Customers are most interested in products, especially the function of products. I bought them back, that is, use them, so you have to let me know that they can be used very well, and they are very durable and durable.

3. in terms of form of expression, text is often the worst way of persuasion, and video is second and video is the most powerful.

Therefore, graphics and articles are necessary. If there is video, it will be an absolute killer.

This place, the picture is made as far as possible, not too much, too big, otherwise it will affect the opening speed. You think it is convincing to pile up a lot of pictures, and the result is that customers can't wait for the page to refresh and turn it off.

One or two images, multiple resources integration, such as product pictures, workshop pictures, product use process pictures, if certified, can be added through the addition of the corner mark, this aspect is not elaborate, many artists are better at it.

　 4. try to connect product functions to customer experience.

Pictures and videos have been illustrated in terms of visualization and digitalization. Some figures can be published as far as possible. For example, the percentage of energy saving and emission reduction. Of course, this part of the situation can be added to the above three contents can be done first, put out to see the effect, if the effect is good, this part does not need to put in, because this is the weapon in negotiations.

Customer experience can be achieved through evaluation. We will see how buyers evaluate Taobao shopping. Similarly, if you have some customer experience in your description, the new customers will be more interested in you. How to achieve it? Customer inspection photos, in the customer. factory The test photos, customer test reports, and some authoritative organizations' testing reports are all about this aspect.