Star Paris Shop

　 Clothing is one of the businesses that people can not do without. With the increasing profits of clothing in recent years, more people are investing in this industry. Especially women's clothing is very popular now, and it is a good business to get rich. How can we do that? How good is a clothing store?

Site selection: in most cases, store location and store image are the most important reasons for deciding whether the clothing store is good or bad. The location here generally refers to the excellent location of different street locations in a city. For the same street, it refers to those locations occupying the center of the stream of people.

There is always one point: no matter how you choose, investment is necessary. If you want to open a clothing store, you should choose a cheap rent or a very partial location. It will be more difficult to do business. Even though we all advocate the combination of online and offline business, the marketing of a physical store to combine with a certain credit fan can break through the limitations of the location. However, as a natural attraction for tourists, the location of physical stores must not be invested in Lishe.

So, how can you choose the location to make your clothing store business best? The first criterion is your clothing positioning.

1. the principle of "big money": positioning high-end, high-end or cost-effective, fast fashion shop must be tightly next to the big brand stores to layout.

2. the principle of "high flow": this principle is suitable for locating the masses and even sinking to the sale of stalls. This situation depends on the commercial street, or the market gathering. There is a crowd gathering time. I think you all understand and do not elaborate.

Two. Supply source: before choosing the source, you must position yourself well, positioning: style, style, price, crowd oriented and so on. This is the most important thing.

The choice of the source of goods should correspond to your consumer group, or start with what kind of goods you start to spread, and what your consumer group is like. The source of goods is very important.

1. increase gross profit on the source of goods and eventually increase profits.

2. passenger flow is the most fundamental. Make full use of the WeChat channel and promote it. Remember, a loyal customer will be your client.

The source of goods is judged on the basis of personal vision. This benevolent person sees each other, but the fundamental of business is how to get better quality goods at lower cost, so as to maximize profits.

Three. Guide the purchase of training and system: the quality and ability of the shopping guide is very important, especially for those who want to open stores to do brand chain, you only have to store trusteeship to the store manager and shopping guide.

A clothing store business is good or bad. People play a decisive role. Many women's shop owners are doing business very well. They wait until they have developed a chain store or are not in the store for a long time, so that they can do the shopping guide. In many cases, business is very bad. This is what we often say. A landlady opens 3 stores, and finally makes a shop. In the final analysis, it is not a brand. The source is the problem of management (management of purchase and sale and management of personnel).

Location, decoration, location, supply and personnel are the basic problems of our physical clothing industry.