Big Gathering Of Dry Goods Is Full Of Exploding Spots - Reconstructing The Future. China's Garment Industry Summit Is Held In Pu Yuan.

　　 Expo Center The "four pioneering + eight great powers + four big iron + two major league" Clothing market The new mode of operation has attracted wide attention.

Autumn rain is continuous, autumn wind is blowing gently.

In September 3rd, Zhejiang, China's famous fashionable town The conference hall of the six floor of the Expo Hotel is full of people and is full of popularity. From Guangzhou, Shenzhen, Hangzhou and other places, more than 300 garment entrepreneurs and industry leaders, experts, media, and Internet red institutions, new retail platforms and new channel organizations are gathered together. The theme of "breaking the Bureau, innovation and sharing" will be held. The leaders, experts and entrepreneurs will thoroughly discuss the sharing mode, breakthrough way, explosive product hatching and champion path of China's apparel industry.

The new mode of the professional market operation of Pu's Expo original center has become the biggest highlight of this summit, and has been widely recognized and highly recognized by the apparel entrepreneurs. Shen Jianhua, chairman of Zhejiang Huaxin group, introduced the development process and business philosophy of Huaxin group at the summit. It also interpreted the unique market positioning and new business model of the Expo original center.

In the past 20 years, Huaxin group has adhered to the mission of serving the small and medium-sized garment enterprises. After unremitting efforts, Huaxin group has developed into an integrated platform for "platform + ecological" industrial chain. In the famous Jiaxing Honghe, Tongxiang Pu Yuan, Hebei Qinghe, Nangong four places all have the wool knitting clothing comprehensive industrial park.

In 2014 -2018 Huaxin Group invested 1 billion 600 million yuan to build 256 acres of Pu Yuan sweater science and technology innovation park project, as a national small business innovation and entrepreneurship demonstration base. The park incubated more than 300 small businesses, set up Expo Center, Expo Hotel, design building, storage center, talent apartment and other supporting facilities.

The original Expo Center of Pu Yuan is located in the innovation park of Pu Yuan. In the market orientation, it chose the unique location "original, source, strict selection and explosive products", which is different from the traditional market of Pu Yuan. It focused on the introduction of Guang Shen hang original high-quality factory (brand), and launched the original business mode of "bag entry, explosive product selection, champion hatching, MALL type market", "four pioneering + eight big energy + four big Iron Army + two big alliance".

Shen Jianhua said that Zhejiang Huaxin group, as a growth service provider for small and medium-sized micro enterprises, has formed a complete industrial chain from raw material supply, original design to manufacture of garments and market sales. The World Expo original center relies on the strong clothing industry cluster of Pu Yuan, on the basis of traditional marketing channels, grafting online Red live broadcast, electronic business with goods, micro business group goods, social business providers, short video marketing and other diversified sales channels, combined with the national blasting factory gathering conference, to create online, offline and whole network coverage of three-dimensional marketing network. At the same time, the Expo original center will set up a special project promotion fund to scientifically analyze the brand characteristics of merchants and link them with brands so as to provide a systematic solution for brand management, development and upgrading of businesses. With the unique features of "bag packing, strict explosive selection, champion hatching and MALL type market", we create the unique original explosive supply base of Pu Yuan and even the Yangtze River Delta through the "Four Iron Army, eight energy empowerment and three dimensional full channel operation".

The unique differentiation and original operation mode of Expo original center has been widely concerned and actively responded by the participating entrepreneurs. "I have been engaged in the garment industry for 30 years. This new mode of operation is the first time in Zhejiang and even in the whole country," said Xu, a brand in Hangzhou. Through eight major empowerment system and three-dimensional full channel marketing, the problem of "where the passenger flow comes from" is fundamentally solved by dealers, and I have full confidence in the future development of the Expo original center.

Ceng Qingtian, director of investment promotion of Shenzhen Jinhui original center, who has signed up to the original World Expo Center, has chosen the theme of "choice and future". He said: "the reason why we choose to go out of Shenzhen and choose the Expo original center is mainly due to three strong reasons: the first is the unique geographical position of Pu Yuan in the central area of China's clothing market. Two, the positioning of the Expo original center is highly consistent with the positioning of Jinhui original center; three, the strong autumn and winter product supply chain of Pu Yuan is complementary to the designer brand of Shenzhen."

Textile and garment industry is a traditional industry, and a fashion industry. Only by constantly innovating can we get out of the predicament and win the future. Wu Bingming, President of Zhejiang province wool sweater Association, said in his speech that the current garment industry is in the critical stage of transformation and upgrading. In the transition period of new and old energy, our costumes should strengthen their confidence, change their ideas, constantly innovate, grasp the new trend, new opportunities and new business machines of the garment industry, strive to keep pace with the market changes in the Internet and digital economy era, seize the opportunity and promote the high quality development of the garment industry. President Wu Bingming believes that the summit is convening at the very moment. The summit will bring together experts and elites of the clothing industry to analyze the pain of the industry and the predicament of the breaking enterprise. Through the path of innovation and sharing, we can find a suitable way for the future development of the garment enterprises.

Ma Chunlin, a well-known brand operation expert in China's clothing industry, based on his 30 years' experience in brand apparel industry, brings us a theme sharing of "2019 garment enterprises reconstructing the future - new market and new entity". At the same time, he pointed out that sharing the Internet in the Internet era is the basis for breaking through, and the innovation mode is the driving force for development.

Cai Qingmian, a new social retail specialist who graduated from computer application at Zhejiang University, has founded many Internet technology companies, and has rich experience in mobile Internet and e-commerce. In recent years, he has hatched 12 social networking platforms, with a total GMV of 2 billion. At the summit, he made a keynote speech on "new traffic logic reconstruction clothing new channel", and proposed that under the current traffic logic change, we should expand and build our own traffic pool by embracing changes and embracing development. At the same time, he put forward his own unique viewpoint by empowering the Expo original center through online and offline fusion. He believes that we should create our own private platform and build a private domain Platform Alliance, so as to embrace new channels and bring new traffic dividends.

Always adhere to the landing and practical operation, struggling in the apparel industry front-line marketing planners, old cats, bringing together the essence of his 20 years of practical experience, "champion password sharing mode eight energy" dry goods sharing, through the interpretation of the single product champion 14 big gold code, as well as the world Bo original center four pioneering and eight big energy sharing mode landing operation detailed explanation and deduction, thus giving the Expo original center a brand-new positioning, super function and strong vitality.

At the summit, there was also a ceremony for the founding of the "sharing war group, the four great Iron Army", the signing ceremony of the union of 100 explosive factories, the launching ceremony of the collection of ten thousand shops, the signing ceremony of the ten new channel strategic cooperation, and the signing ceremony of the new S retail tool.

The guests and representatives who participated in the launching ceremony of the 100 explosive factory union were seven days, Ge Fei and ISS coco Zhou Zhiyong, the representative of paper and brush brands, Mann blaze Po, Xu Donghong founder Xu Donghong, and Zhang Jun, chairman of poly textile.

The representatives of the launching ceremony of the WAN Dian gathering alliance include Sun Xinfeng, general manager of Lanxi one plus one chain store chain, Zhao Shiwei, general manager of Pujiang bailing trading company, Du Dongming, deputy general manager of Agel Ecommerce Ltd,, Hangzhou Mao Xiuxia manager, Mao Xiuxia general manager of Hangzhou beauty shadow dress Co., Ltd., Chen Hongbo, international chairman of Wuhan red dot.

The ten new avenues for signing the contract are seven days from the broadcasting business university, Yang Zhan, chairman of jonge group, Shenzhen Hui shop science and technology Ge Fei, Ming Rui media Tan Tianzhuo, nuts entertainment Li Shipei, Yingshang network technology CEO Yin Jun, Vienna live CEO Zhao Yonggang, Shenzhou broadcast base CEO Zheng Fengjun, West multi agency CEO Yu Jing, cheese culture CEO Zhao Zhi.

The new channel representatives, such as the seven day of the chairman of the broadcasting business university, Yang Zhan, founder of quotient business and Ge Fei, founder of Shenzhen Hui Dian science and technology company, have also shared the theme of the Expo original center from different dimensions.

After the summit, garment entrepreneurs visited the Pu Yuan Innovation Park and the World Expo original center, which is being renovated. We say that the new mode of Expo original center has opened up a new market for domestic professional market innovation, which is absolutely a great opportunity for our traditional garment manufacturers. Many clothing companies from Hangzhou, Shanghai, Jiaxing and other places have filled in the application form and wait for market inspection and selection.

It is understood that the Expo original center will be held in September 15th and the 100 million explode factory spot assembly conference. At the same time, more exciting activities will be staged.