Burberry Promotes Global Digital Interactive Clothing Advertising Campaign
Recently, Burberry has developed a fully interactive advertisement using innovative technology. Users can choose and control the characteristics of the product from the perspective of motion control.
This dynamic video is available.
Conversion 180 degrees
From the perspective of showing Burberry's products, viewers can appreciate the characteristics of clothing from an all-round and multi angle perspective.
this
Digital interaction
What the advertisement shows is
Burberry
2010 autumn and winter series of new costumes, Burberry accessories and a series of products, as long as the viewer clicks on the advertisement icon, you can view the information and details of the products in all directions.
This activity not only continues the traditional concept, but also embodies the strong modern science and technology. Through this way, the company can communicate better with consumers and form a good interaction.
Such activities, Burberry official responsible for the position, I hope any audience is not only to see the image or model of action, but feel their creativity behind the more real meaning.
This is the most intuitive link between science and technology and people. This technology will be used in the global luxury advertising activities.
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