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CABBEEN Men Wear Fashion Magazine "Embedded" Three-Dimensional Marketing

2010/7/24 9:04:00 53

CABBEEN Fashion

A few days ago, in the famous magazine "weekend pictorial", Cabbeen, as the guest's costumes, entered the reader's field of vision.

Analysis of the industry, this is a new marketing method embedded in fashion magazines for three-dimensional marketing.



It is reported that similar to "weekend pictorial" and so well-known nationwide fashion magazines, all designated clothing is selected in the first-line clothing brand.

This time, CABBEEN broke through in many candidate brands and dressed up the famous film maker Stephen Fung of Hongkong. The two costumes she wore were from Beijing CabbeenChic store in Sanlitun.

Apparently, Stephen Fung became a "free" model for CABBEEN.


 

Insiders pointed out that embedding the fashion magazines for three-dimensional marketing is usually a covert operation method of some mature brands at home and abroad. They appear in fashion magazines, such as "fashion gentleman" and "ELLE", and frequently appear in the way of "cover clothing / certain brand", "black belt / certain brand". In fact, it has been a marketing method to win consumers' minds and win consumers' favorite.


 

It is understood that Mr. Yang Ziming also appeared as the judge of the second CCTV6 Creative Star competition. The judges of the competition included Li Daqi, a famous stylist, and Zhang Tian AI, a famous fashion girl in Hongkong, which is no doubt a hidden propaganda for CABBEEN brand. "CABBEEN"



 
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