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AOKANG Should Create "Hard Value" With "Soft Manufacturing".

2010/8/19 10:51:00 38

AOKANG Value Brand

August 19th hearing August 17th, shoe enterprises AOKANG In 2010, the Executive Council of the half year was held in headquarters. Chairman Wang Zhentao made an important report on creating "hard value" by "soft manufacturing". The meeting was chaired by deputy general Zhao Shuqing. More than 200 senior and senior management cadres and personnel administrative personnel from various posts attended the meeting.


Wang Zhentao first briefly reviewed the performance of the first half of the year. He pointed out that through research, production and marketing integration, upgrading brand Image, integration of industrial chain and a series of initiatives, the company's first half performance has achieved good growth. However, some departments still have shortcomings in implementation and communication, hoping to correct them in the next work and better promote their work.


When talking about the train of thought in the second half of the year, Wang Zhentao put forward the general development idea: through research and development, production, Marketing , Administration Upgrade to create "hard value" with "soft manufacturing". And the following ten key tasks have been carefully deployed:


We should go all out to effectively promote the process of management planning, continue to do well in the development of integrated management and marketing, continue to do well in the integration of research, production and marketing; manage in place, do well in the work of increasing revenue and reduce expenditure; innovate marketing, effectively digest inventory, ensure quality and speed up the unity of terminal image; take measures in place, pay attention to collection of receivables; standardize the operation of the network with two pronged approach; optimize the talents, organize the work well; implement the project to improve the level of information management; improve the quality and promote the sustainable development of AOKANG.


He further pointed out that the second half of this year is an important stage for improving sales performance, which is related to the smooth implementation of the annual target. We hope that all sectors will see clearly the development situation, enhance the momentum of development, strengthen team building, enhance the potential for development, unify the development of ideas, effectively implement measures, achieve high efficiency, high efficiency, high coordination and high service, and strive to continue to create a new situation in the cause of AOKANG.

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