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Business Encyclopedia: How To Improve The Efficiency Of Small And Medium Enterprises

2010/9/2 15:45:00 53

As a family

Small and medium-sized enterprises

If you want to improve the efficiency of exhibitors, you'd better choose an exhibition that is suitable for you.

If you want to participate in the exhibition are world-class manufacturers to participate in the exhibition, attracting large customers, not your target customers, then you will not be able to find the possibility of market opportunities, so before you participate in the exhibition, you'd better make sure what your goal is. If your target is to attract potential customers, do you want to analyze this exhibition, will your potential customers come? What will they come to see if they come? Think clearly and take action again.

stay

Exhibition

On the spot, it is recommended that you focus your efforts on finding potential customers.

Data? Of course, the more you can't say, the better. You have to set a target so that you can decide how many people you want to take. How much information do you need to take with you? What kind of questions do you need to bring with you? What are the potential customers and what are the hot spots? What questions do potential customers usually ask? Who will arrange for potential customers and who will deal with sightseeing? A broad variety of information is available for everyone, and others are specially made for potential customers. Otherwise, the audience will come up in a hurry. The information may soon be over, and it will be too late to remake. When there are customers visiting in the next few days, there will be no cards, and there is no information, so you have to protect your resources. Who are your potential customers? How many potential customers are you going to collect?

If you feel it's right for you

Exhibits

An interested audience can ask him to sit down and talk, and you need to give him full information.

For potential customers, do you have to find ways to leave him with information and how to stay? Communication skills, such as leaving a business card and filling in the information, will give you the chance to win the prize.

Attending the exhibition is a very exhausting job, so you have to choose the time and place of the meal, where the toilet is, and where the technology exchange conference is held.

Reasonable arrangements for rest time, so that the booth at any time to receive.

The spectators should be responsible for keeping the visiting card.

If you collect 100 customer information, in general, the communication on the exhibition will soon be forgotten and lose your excitement, so you must finish the sales leads and follow up work within 5 days.

We must not worry about telephone charges, but we can draw out a few employees to make phone calls according to the collected customer information, and then confirm the tracking sales plan according to the customer feedback.

If you have local customers to attend the exhibition, you'd better visit them in person.