Mensa Marceau, The High-End Men'S Clothing Brand, Said Sales Will Exceed 500 Million In 2011.

April 12th afternoon news, positioning high-end

According to reports, Marceau has been founded for more than two years, the first official appearance.

The published data show that in 2010, Marceau's turnover exceeded 200 million yuan, and the official website members reached 1 million.

Zhang Shulve expects its sales to reach 5-7 billion yuan this year, and plans to expand 600 employees this year.

It is revealed that at present, Marceau has opened offline stores and plans to promote in key cities, but online sales will still become an important channel.

In addition, Masa Marceau also plans to launch women's clothing, children's clothing and other independent brands in the future.

Masa Marceau CEO Sun Hong said, "Masa Marceau will become a fashion trend vogue for men's clothing, and a man's image consultant expert.

Redefine the development trend of Chinese men's clothing with the luxury of "parity" and become the first luxury brand of men's online shopping.

Sun Hong said: "Massa Marceau has set up fashion information stations around the world in New York, London, Paris, Milan and so on to catch the international fashion trend and absorb the most popular fashion elements.

Fashion editor and buyer form information group to provide creative materials for designers.

After the initial creation of the designer, user tries, hearing and so on. Finally, it will be revised to become a product and then mass produced. "

According to the materials, Masa Marceau launched lightweight lightweight clothes and jackets this season, using artificial fibers, viscose fibers, elastic fibers, wool and other ingredients to achieve lightweight, thin, breathable and absorbent fabrics.

Besides the viscose and cotton business series, the main purpose is to polish the excellent denim fabric, add the Tencel to the jeans, and create a comfortable and casual dressing experience.

Short pants are made of pure cotton, linen and viscose. They are mixed with small suits and T-shirts. They are modern and elegant.

For the strategic planning of masa Marceau, Zhang Shulve said: "in the product range, we will enrich men's clothing, enter into women's clothing, children's clothing, home textiles and other fields, expand market share, build a suitable internet life brand for middle class and new middle class around the high-end positioning."