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Kesalan Patharan

2011/5/5 10:44:00 96

International DesignerInternational Brand DesignerFashion Design Kesalan Patharan


Kesalan Patharan Kathy bershakin is called KP.

It is a professional make-up brand, which is sought after by many makeup artists and entertainers.

At the same time, it is cheap and cheap, and is the same group as Covermark, who has entered the Chinese mainland market, but has not yet officially entered China.




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The name of Kesalan Patharan is taken from the mysterious legend of India, one of the three most incredible plants in the world.

It is said that this kind of bract grows on the root of a special plant and has the appearance of a dandelion like fluffy velvet. Whenever it is in the spring season, it flies freely in the air and carelessly floats on the wardrobe and dresser. It is amazing that the fluffy bud is growing on the powder of cosmetics, and whenever it comes to women on the wind, it brings joy and happiness.





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KP, make professional make-up more cordial.

In order to re close the distance and interaction with consumers, KP launched the first wave of publicity strategy through the new spring and summer make-up, and through the familiar, artistic and natural professional quality.

The general impression of professional make-up brand is exaggerated, colorful, strong color, and strong packaging or visual expression, but careful observation is not difficult to find, KP is rarely strong color, nor does it emphasize the variety of colors.

KP is a cosmetic brand that is produced for professional needs. Therefore, it emphasizes the specialty of color makeup, with fine texture, easy color and makeup remover, and no fragrance to ensure that women have no burden on makeup, and does not cause pigment residue. This is a major feature of KP.





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Fashion is actually a way of life. It is not accidental additions, but a sense of refinement that is embodied in life.

Just like KP's philosophy of persistence: fashion does not blindly pursue popular colors and textures, so that every consumer can interpret a more distinctive self charisma.

KP takes the theme of flower and packaging as its theme. It is very different from the current popular and personalized color. The soft tone is for the sake of being lovely and kind. This is because KP hopes that the brand image is a natural art created by professional stylist.

In addition, the name of KESALAN PATHERAN is derived from India's legendary spores, one of the three rare plants in the world. It is a favorite mascot. Therefore, the brand is especially named after it, hoping to bring happiness and hope to women.

Make-up, for women, is a mosaic of personal style, with the change of collage, the most easy to show personal characteristics of fashion products!

Just like buying clothes, it's the same reason to buy make-up products. Usually you choose the cute, personalized, fashionable or regular colors according to your favorite style.

What KP wants to attract is consumers who are fond of fashion but are not lovable.




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