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Wenzhou Miao Fruit Temple Clothing Exhibition Shop Pfer Position &Nbsp; Some Enterprises Display Products Online.

2011/7/4 14:47:00 50

Clothing Exhibition Enterprises

The shop is full of clothes, but basically does not sell clothes. There are more than 30 small and medium-sized clothing enterprises' product display shops in the area of the west people's West Road, the Miao fruit temple area. It has existed for more than 10 years, but it has been closed since the end of last year. Now there are only 10 houses left, instead of flower shops, pet shops and so on.


Reporters visited this area to see the clothing store and most garments here.

Wholesale market

There are no differences in the storefront, but these stores open at 9 in the morning and leave at about 5:30 p.m., usually only one person stays in the store. It seems that it is not urgent to see if there is any business, and the business looks rather slack.

According to Ms. Mike Grey, director of the men's clothing department of Wenzhou, the clothing store in this area is basically a showroom and business office of some small and medium-sized clothing enterprises in the region.

Enterprises here show new products for customers to see the order, in addition to handling seasonal samples, usually do not sell wholesale.


Since the end of last year, there has been a lot of cold and cheerless shops.

Last week, reporters visited the street several times between 10 a.m. and 4 p.m., and found that there were fewer than 5 clothing stores in the more than 10 shops along the side of the QQ building, other stores or closed doors, with a note of "shop pfer", or a flower shop, pet shop, housing introduction, etc., and two or three stores were being renovated.

There are only 6 clothing stores in the store on the side of Wen Fu Building, which are still open. Other stores are closed or closed to chateau, convenience store and children's photography shop.

Ms. Zhang, who is still in charge of Mike Grey's men's clothing, said that at the end of last year, she had reduced the original two stores to one store, and now she is selling the samples of the season and the old ones before deciding whether to withdraw from here.


Why should an enterprise withdraw its exhibition shop from here? According to George Wang costumes, Jue Sai costumes and other enterprises, the company focused on displaying products before this, which is closely related to the prosperous market of the Miao fruit temple, the clothing wholesale market and the Baima market.

These three markets have attracted many wholesalers inside and outside Wenzhou.

Since its establishment in 1990, George King clothing in Ruian has opened a "exhibition hall" and business office nearby, attracting local wholesalers to see orders.

Clothing enterprises from Ouhai, Longwan, Yueqing and other places have also settled in, forming a concentrated place for enterprise product exhibition shops.

However, with the decline or even disappearance of the three major markets, the "exhibition hall" and business offices have gradually become chicken ribs. In recent years, rising store rents have prompted enterprises to make a decision to evacuate.


Costume of Jue sai

Jun style dress

And other enterprises revealed that the enterprises evacuated from here have pferred the exhibition hall to the Internet.

Compared with the physical exhibition shop, the online exhibition hall has low cost, can display more varieties of clothing and richer information, and merchants only need to make a little bit of the clothing under the display, so that the order can be completed quickly.

Electronic Commerce

The development of logistics has made the product display and purchase a better place.

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