Xiangjiang Rambling: "Artists In Formal Dress" (Hongkong)

All walks of life in Hongkong are developing in the north. Many local designers in Hongkong still vow to take root in Hongkong.

This group of designers does not possess the "artist's temperament" of "alternative clothes, weird personality, no love for impatience, and incompatibility with the masses".

The 100% "Hongkong made" designer, Maysum, is one of the artists in formal dress.

Her brilliant work didn't help her to go all the way to the sky; she was well versed in business rules, but she won the "crossover" favor of the commercial brands such as tree show, Shiseido and Sasa for her creative design, and created many interesting makeup design works.

After only 6 years, she has successfully established the Wahahafactory brand and promoted to star makeup artist and media creator.

"You can't be too artistic."

MaySum, who has worked with several commercial brands, said in an exclusive interview with China News Agency reporters.

Her experience as a journalist in fashion magazines has made her see more clearly than other artists. "Teamwork is very important and we must respect each other."

Maysum does not deny that he once ran into a wall.

On one occasion, she made an image plan for a brand. She put in a special design element, but the businessman emphasized that the budget had been fixed, and repeatedly said that "it shouldn't cost so much money in this respect".

Maysum said that artists' "formal wear" does not mean art's compromise on business.

In the past, most of the Brand Company that lived in Hongkong had money first.

However, in recent years, as the SAR government has brought the cultural and creative industries into the "six dominant industries", the local design of Hongkong has attracted more and more attention, and the commercial giants have begun to search for unique designs to provide a "cultural and artistic" outsourcing for the products.

"Now many brand (brand) are willing to put resources to support designers and artists...

When we insist, we must persist in doing what we want to do with our own style. "

Maysum knows very well how to balance the commercial value with the artistic creation, and strive to achieve the same goal.

She reminded the "temperamental" peers that they should not be too stubborn when they work with others.

Maysum is grateful for Hongkong's support for local creativity.

It has been 20 years since the establishment of the "Hongkong Design Gallery" by the Hongkong Trade Development Council. It has hosted more than 60 thousand Hongkong and global visitors to Hongkong Convention and Exhibition Center and Hong Kong International Airport every month.

From January to August 1st this year, Maysum's original illustrations, creative cosmetics and ornaments gained the opportunity to enter the "Hongkong Design Gallery" in the form of personal exhibition.

The exhibition hall on that day is more like a store, except for a few items that are not sold, and other creative items are clearly priced for sale.

From dolls, jewelry, clocks to clothing, handbags, and even fashionable iPhone and iPad protective covers.

The company also launched the "preferential price of 200 yuan to buy the original price of 700 yuan blessing bag" promotion strategy, playing a good "abacus".

The cartoon pig "Mai Dou" with red half through the sky, the series of works of "deaf cat" by local illustrators and songwriters, and the Carrie Chow products for the "Hongkong Design Gallery".

Many of the local ideas that have been sold along with Maysum's works in the "Design Gallery" have been "famous".