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A'S First Trial Of &Nbsp, Bringing Inspiration From Clothing Companies

2011/8/17 18:02:00 38

A First Appearance Of Apparel Enterprises Listed

A few days ago, the securities and Futures Commission approved the adoption of the first application of the A stock of landform, and intends to land on the Shenzhen stock exchange.

In the prospectus, he said that the 50 million shares would be issued and the plan was to raise 850 million yuan.

This means that after the 2003 Shenzhen international port of exchange and Kaiser's small and medium-sized board in 2010, he will become another listed company in the field of high-end women's clothing in China.

This is China in recent weeks.

Women's wear

The industry is the most gratifying thing.

Especially since the first half of this year, the IPO of 3 enterprises in the industry has been denied or disqualified. In this context, the success of LAN Zi deserves more attention from the industry.

In recent years, although there are new companies landing in the capital market every year, we should see that there are also many companies listed on the "ceiling". The beauty of the listing is close to the eye but is not yet possible.

list

The road is somewhat tragic.

Sadness comes to grief, and lessons should be learned from failure.

It is easy to find out the common features of domestic textile and garment enterprises being blocked when they read the audit opinions of these listed companies carefully.

According to the audit standards of regulatory authorities, regulators are generally concerned about the continuous profitability of listed companies, while those who apply for growth enterprise listing are more concerned about growth.

In recent years, IPO has been denied textiles.

clothing

The lack of sustainable profitability, uncertainty in growth and competition in the industry are the main concerns of the SFC.

In addition, for textile and garment enterprises, the over reliance on tax incentives and state subsidy policies for a long time can easily affect the company's continuous innovation, and investors worry.

Looking back at the posture, the CSRC's audit opinion and the investment institute's research on the posture of the group showed that the main factors that led to the success of this meeting were: the overall characteristics of the brand were many colors, quick updates, and a small number of single units. This mode of operation made the proportion of raw materials in the production of the enterprises at a low level. Secondly, the 3 brands currently operated by the group were complementary to each other in brand positioning, design style and target customers, so that they could occupy the market to a greater extent, thus dispersing the risk of operation.

These are also the concerns of research institutions and investors who are concerned about China's textile and garment industry for a long time.

In the final analysis, the listing itself is only a means of enterprise development and expansion.

Successful listing is not the only yardstick of success for enterprises. But as Xia Guoxin, chairman of the company, said: "for us, these enterprises are not very short of money at this stage, but there is a problem. If the enterprise wants to be a leading brand in the future and become a world clothing brand with Chinese influence, it will always be better than money."