Lian Kai Fu Sets Off A New Round Of Brand Banquet

Hongkong has opened a new round of "fashion storm" just after its opening in Beijing. People are paying close attention to its high-end image, but also have a strong interest in the brand. Recently, this reporter has experienced the fashion charm of the international brand personally.

In October 27th, Hongkong's leading brand store, Lian Crawford, opened the opening ceremony of the new store in Beijing, marking the 2007's active development in Greater China and opened up a whole new page in its business development.

Beijing's new store is located in the newly opened shopping center in Beijing, Financial Street, with a total investment of HK $300 million.

Lane Crawford Beijing store area of nearly 8000 square meters, gathered more than 600 brands, involving men's wear, women's wear, shoes and accessories, high jewelry, household and lifestyle items, cosmetics, including the internationally renowned designer brand, and more than half of the brand is the first time in Beijing debut, more than 50 brands first appeared in the mainland of China.

Financial Street shopping center is the newest shopping center in Beijing. All tenants are famous international retail brands, such as LV and Gucci, while Lian Crawford is the main business of Financial Street shopping center.

Lane Crawford Beijing new store is divided into three levels, designed by YabuPushelberg, a world-renowned construction company, who once designed Hongkong international financial center and Taigu Plaza.

In order to highlight the artistic atmosphere of shop decoration, the Beijing store has specially invited world-renowned contemporary artists Carabarer, DennisLin, MasciaManunza and Qin Chong to create works for the new store.

Len Crawford has a long history and has deep roots in Hongkong.

To date, Lian Fu has shifted its focus from department stores to senior brand stores to meet the needs of customers.

As a leading brand store in Hongkong, Lane Crawford has four specialized stores in Hongkong, bringing together the richest international brand in Asia.

In addition to the fine collection, Lian Crawford provides a comfortable shopping environment and more comprehensive quality service.

It includes concierge service, personal image guidance and beauty consultant service.

In addition, the indoor space designed by famous teachers and the display and display of window products reveal the charm of LCF.

All the famous international products are on the women's shoes and accessories section of the Beijing store. The reporter sees the latest shoes and handbags, all of which come from ChristianLouboutin, Chlo, JimmyChoo, MiuMiu, SergioRossi and StellaMcCartney.

The cosmetics and skincare section is designed as an exhibition hall. Perfume of GiorgioArmani, Gucci, Herm s, SalvatoreFerragamo and VeraWang are all displayed on perfume walls.

All kinds of skin care products include Dior, LaMer, Lancome, Shiseido, SK-II, YvesSaintLaurent and other brands.

Lian Kai Fu senior beauty consultant will provide personalized skin care and makeup advice for different customers.

The two floor of Lian Lian Crawford Beijing store has two international designer women's wear brands and men's wear brands.

The brands displayed in the international designer dress brand area include AlbertaFerretti, AlexanderMcQueen, BurberryProrsum, DriesVanNoten, EmilioPucci, Givenchy, Marni, MiuMiu, StellaMcCartney and so on.

The brand of the international designer menswear brand area comes from ArmaniCollezioni, MiuMiu, NeilBarrett, PalZileri, RafSimons, RickOwens, Viktor&Rolf and so on.

The three layer of Beijing store, including women's wear and denim clothing brand, modern men's wear and home three zones.

Women's wear and cowboy dress brands include 3.1PhillipLim, AcneJeans, D&G, Galliano, HouseofHolland, MoschinoCheap&Chic, TrueReligion and VanessaBruno.

Underwear area for designer brand and modern brand, such as Dior, D&G, Eberjey, ElleMacphersonIntimates, LaPerla, VanninaVesperini, VeraWangLuxe and so on.

In the modern men's wear area, Homen, Munich and Puma's selected shoes, together with handbags and T-shirts, are displayed on the mobile conveyor belt.

In addition, the area has a Japanese Origami theme area, decorated with folding metal walls and sharp lines, creating an artistic original space, displaying ArmaniJeans, Diesel, McQAlexander Mc Queen, Rafby Raf Simons, Ugo Cacciatori and other brands.

In addition, it has set up a very large home and life fashion area, bringing together all kinds of home accessories.