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Experts Say The Cost Of 1 Kilograms Of Moon Cakes Is No More Than 8 Yuan &Nbsp; Consumers Pay More For Luxury Packaging, 2011, 09, 12, &Nbsp; 03:37

2011/9/12 15:56:00 30

How much does it cost for a box of moon cakes priced at 100 yuan?

Insiders pointed out that, for a box of moon cakes itself, its cost is not more than 20 yuan, consumers are more for luxury packaging and logistics links.

Pay the bill

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The cost of 1 jin moon cake is not over 8 yuan.

People in the industry say that the price of raw materials such as sugar, eggs and other moon cakes has risen this year, plus the increase in labor and pportation costs. Theoretically, the cost of a piece of moon cake has increased by about 23%.

At the same time, the retail price of moon cakes has also risen, which is about 10% more expensive than last year.

However, people in the industry revealed to new express reporters that for large manufacturers, they often signed a large number of purchase contracts with suppliers before the first half year, so they were subject to raw materials.

Price increase

It has little influence.

Taking 500g yolk lotus seed moon cake as an example, the total amount of sugar, lotus seed and wheat flour needed for buying the whole product is not more than 8 yuan, plus artificial labor, "the cost price of a box of 100 yuan moon cakes will not exceed 20 yuan."

But in the retail sector, a box of moon cakes, which cost about 20 yuan, is usually sold for more than 100 yuan.

Luxury packaging is the industry's practice.

Then, why is the price of less than 20 yuan moon cake sold 100 yuan high?

Insiders and relevant departments said that "excessive packaging" should bear some responsibility.

Guangzhou City Quality Supervision Bureau recently to 74

Moon Cake

The production of 79 batches of moon cake products for inspection, only 55 batches of qualified.

The proportion of moon cake packaging costs and sales prices is too large, accounting for 32% of the production cost of moon cakes.

That is to say, consumers buy at least 100 yuan for a box of moon cakes, paying for the boxes at least 32 yuan.

Insiders said that the "luxury packaging" of moon cakes has long been a habit in the industry.

However, consumers do not want to buy it.

Huang Guang, who lives in Panyu, has very experienced experience. Every Mid Autumn Festival, he will go directly to the nearby factory outlets to buy moon cakes directly. The bulk moon cakes sold are very cheap, 3 yuan -5 yuan, and the same moon cakes will be sold for 100 yuan if they are packed in boxes. 4 yuan will be sold.