Shopping Mall Sales Promotion "Discount" More &Nbsp; Citizens Should Grasp The Reason Of Shopping.

"Autumn wind, chrysanthemum yellow".

The cold air in the first two days brought the northern part of China into the autumn.

It's season changing.

Clothing is the main product in the promotion of shopping malls.

"Buy one get one free, it's a good deal!" paying the bill at the counter.

Reporters visited Hefei pedestrian street in the afternoon, and more than 80% of the dozens of stores were doing promotional activities.

The promotional content of "discount and profit" is even more colorful. Some sports brand stores play the slogan of "new autumn listing, all 20 percent off". Some stores display "sales promotion cards at 2011 yuan, 40 yuan, 300 yuan reduction 60 yuan" at the door, which let many buyers feel the benefits; and some businesses launch "buy 298 yuan to send scrapers to scrape the award". Some stores sell the display signs on sale at 2011 yuan.

According to business introduction, this scraping card can scrape 5-100 yuan and the size and amount of bonus, the purpose is to give back to the customer.

It is not only clothing, but also the mentality of consumers in the seasonal shopping season.

A mobile phone salesman from Hefei department store told reporters that on the two days, the discount rate of mobile phones was large, so that a brand phone with a price tag of 2468 yuan would be 1680 yuan after discount. "Many people are making a discount on mobile phones, and today they sell 9 units."

Not only that, some shopping malls also launched online "group buying time limit bargain" promotion means, which also attracted some customers to join the group online purchase.

Reporters found that the mall launched a wealth of promotional advertising, many people's shopping enthusiasm was lit, thousands of passengers across the shopping malls, business sales hot.

Ms. Xie, a shopping guide of Hefei state shopping mall, analyzed that "shopping centers launched a series of promotional activities of" discounting and letting profits "during the season changing season. In fact, they use small profits but quick turnover to make profits. Consumers generally have a mentality of picking up small and cheap in their bones, so the desire to buy is also large.

In view of the phenomenon of discount sale in shopping malls and the enthusiasm of people shopping, consumer experts remind people that while enjoying the discount and profit, people should not only consume rationally, but also grasp the quality of consumption.

It is not allowed to buy goods in large quantities at the time of discount and profit making. We should pay attention to purchase on demand, especially for off-season.