Nike Shoes Asia'S First Brand Experience Shop Opens In Wuhan

In November 11th,

Wuhan has a strong sports culture, which is one of the reasons why Nike opened its first brand experience store in Asia.

The brand new experience store is located in the center of Han street, a new central cultural circle. It will give new inspirations to the fashionable neighborhoods gathered by young people in Wuhan.

The three storefront stores will not only provide consumers with innovative products including Nike running, sports culture, tennis, soccer, basketball, women training, men training, extreme sports and Jordan brand, but regular activities will also attract more sports lovers to gather here.

Li Na area shows the champion of tennis

Nike has set up a tennis area specially in the brand experience store located in Li Na's hometown. Consumers can learn how to get through the years of hard training and finally get to the top of the world by displaying the photo wall of Li Na's personal career and the equipment exhibition she won the top prize.

Behind the scenes of Li Na's personal area is the more than 10 years of close cooperation between Nike and Li Na, which perfectly embodies the promise of Nike: continuously providing products with innovative technology, helping athletes improve their performance in the field, and encouraging athletes to challenge the limits and make breakthroughs with the spirit of athletes.

NikeiD design district enters Wuhan for the first time

As the first shop in Wuhan with NikeiD design area, Nike Wuhan brand experience store will provide more than 100 kinds of choices. Consumers can create personalized sports shoes and clothes and equipment by NikeiD, and print their own names and exclusive numbers on the products.

In addition, NIKEiD also provides multiple options for product performance.

This customized service can meet the consumers' personality requirements from the width of the shoe, the size of the left and right feet, the choice of different soles, the super large code and the ultra small code. It provides consumers with the perfect sports support and improves the performance of sports comfortably and effectively.

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Running club allows you to run with the world.

Nike Nike Run Club activities will be held regularly at Nike brand experience store.

Every Tuesday night, the club will organize night running activities for runners in Wuhan, invite running experts to conduct on-site guidance, provide professional running training, and will provide consumers with the opportunity to try Nike's latest running equipment.

This is also the extension of the Nike+ concept from the network community to the offline activities.

Nike+, a technology specially created for global runners, can not only measure the distance, speed and calories consumed by runners, but also connect each runner with the same crowd running around the world in the Nike+ network community, bringing new experiences to running through the re line training program and Nike+ challenge.

Special products and special events to create special sports experience

To celebrate the opening of the Wuhan brand experience store, Nike will provide a range of specially designed and limited products for the first batch of consumers.

Wuhan's exclusive "Jia ha Zi Sha Sha!" T-shirt will be available from tomorrow. The design of the limited T-shirt is inspired by Li Na's competition.

In addition, as a special gift to Wuhan basketball fans, the limited edition LEBRON 9 China sports shoes suit will also be available for sale tomorrow, with a limit of 9 pairs.

Nike's "shoes crazy meeting" activities and the Nike training club will become a feature event of this brand experience store.

Shoe enthusiasts can interact with Nike designers on the "shoes crazy meeting" and try the latest basketball shoes in person to experience the latest sports technology. Nike training club will also set up women's NTC training courses from time to time. Women who love sports can get professional training guidance here.