"Five Hundred Cities" Layoffs &Nbsp; Vertical Network Operators Suffer From Hemorrhagic Shock

Comprehensive network business Jingdong mall, Van guest Sincere New Year's high-profile, against the vertical network business of a trace of helplessness. Reporters learned that the "five hundred cities" were on the verge of bankruptcy, resulting in mass layoffs. In fact, the "five hundred cities" have been the third vertical network operators who have experienced survival crisis for a month. These vertical Internet dealers specializing in the sale of goods in a particular field are closely related to financing difficulties.

　 "Five hundred cities" big layoffs

A few days ago, according to a person familiar with the matter, the "five hundred cities" were laid off on the verge of bankruptcy and did not pay any compensation. More than five hundred employees of the "five hundred cities" formed an alliance for safeguarding rights, condemning the "city of five hundred" and recovering claims for their own interests. There are rights protection staff, the company departments have laid down a layoff plan, a mandatory layoffs. "When it comes to compensation, the company has to excuse the discrepancy of academic qualifications and lack of experience. If we do not sign a Severance Agreement, the company will detain employees' wages without signing the resignation agreement. The company is no longer allowed to work properly. The employee said.

In response, the "five hundred cities" official responded that the company was in the strategy. adjustment The specific content is not disclosed, and no response is given to hearsay. "We hope that the media should not grasp the problem of layoffs and give more support to entrepreneurial enterprises." "Five hundred cities" said in a response.

Reporters repeatedly called the "five hundred cities" Beijing area telephone yesterday, but it has been unable to get through; the Beijing area leader's mobile phone has also been in the state of no answer. A staff member who worked in the "five hundred city" inaugurated that the real reason for the "five hundred city" layoffs was that the poor management of the company resulted in the breakup of the capital chain.

Statistics show that the "five hundred cities" on the line last year, is the first domestic city centered professional 3C electrical appliances online shopping mall, has won the angel investor Xue man Zi investment. After that, it was reported that the company also received financing from Tencent Inc, but it has not been confirmed.

　　 The crisis of vertical network business is frequent.

The "five hundred cities", the vertical network operators of household appliances, have been exposed to large layoffs in the industry. Previously, a number of well-known Internet companies have experienced similar situations, and some even on the verge of collapse.

On the 5 day of last month, the hostage net of luxury luxury vertical network was "black". According to our earlier report, at that time, the founder of Huha network was even swept away by the company after the crisis. 90% employees resigned and the website was in a state of stagnation. Yesterday, when the reporter tried to enter the website, it was found that the web page had been unable to display. Subsequently, NetEase Its luxury shopping website "NetEase Shang pin" issued a notice that the service was suspended from 0:00 this January 1st, and the luxury website which was officially opened for less than a year was strangled in the cradle.

In January 9th, the product convergence network posted "announcements about liquidation and suspension of related businesses", which officially announced that the company could not continue to operate because of its chain breaking. The product convergence network was formally launched in November 11th last year. Only 3 months later, the fund was shut down because of insufficient funds.

In the past month, four well-known network operators have been in crisis, of which three are vertical network operators. Although the industry has been generally optimistic about vertical e-commerce, but under the premise of financing difficulties, the relatively small vertical network operators are often unable to fully develop because of capital problems.

　　 Network business acceleration camp differentiation

As the founder of vertical online shopping mall for home textiles and daily necessities, Chen Tenghua, the elegant 100 shopping network CEO, believes that the layoffs of medium-sized vertical websites are normal. "Many businesses are spending money on growth, but this year VC is more cautious about investing in e-commerce companies, especially the medium-sized ones." Chen Tenghua believes that financing difficulties are the most important problems facing enterprises. "Before, net cash flow is dependent on financing, so as long as external financing investment is later than planning, there will be problems."

Li Chengdong, a network analyst at dispatch network, also believes that financing is net business. encounter One of the main causes of twists and turns. "These enterprises are too close to capital." Li Chengdong believes that large enterprises have sufficient funds, even if there are some problems in the rhythm, there will be no serious problems immediately, while small and medium enterprises do not have the "first loss after profits" qualification.

He also believes that this year is the year of e-commerce failure and the acceleration year. "This is the result of the polarization of Internet business enterprises." According to statistics, the financing of e-commerce enterprises exceeded 4 billion yuan this year, exceeding the total amount of financing in 2005-2010 years, and most of them invested in warehousing and logistics. Enterprises that invest heavily in these two areas will usher in rapid development this year.