The 94 China Acupuncture Association Will Achieve A Win-Win Situation Between Exhibitors And Buyers.

March 2012, the ninety-fourth session

Over the years, the textile workers from all corners of the world will gather together. They have keen sense of smell, unique taste and flexible mind. All international, mainstream and cutting-edge things will become the inspiration elements of these brands.

It is understood that the Organizing Committee of the Acupuncture Association insists on the idea of fashion exhibition, striving for more designers to participate in the exhibition, and focuses on the latest fashion trend of knitted apparel and apparel in the world, and provides a broad exchange platform for high-end products trade.

Many textile enterprises have found partners through the exhibition platform, and opened up a new way of development.

A newly established Shanghai knitting company has gone out of its way through the high-end fashion fabrics purchased by China needle. Now it has opened 30 franchised stores in China, laying 70 sales outlets.

Today's China needle association has become a booster for the development of knitted apparel and bedding and towel industry, and has been attractive for decades.

In this regard, the curator Yu Yuenan said: "as a product of the market economy, the exhibition economy will finally be pushed to the market, so that we can pform the advantages of the industry into the advantages of the exhibition, and explore the development strategy of complementary advantages and strong combination. We must follow the strategy of brand management.

Yu Yuenan further explained: first, China needle will help enhance the image of industrial clusters.

Convention and exhibition activities are the diplomatic activities of the industry, which will have a positive impact on the image building of the region and contribute to the promotion of the image of the industrial clusters.

For the industrial cluster in the exhibition industry, the publicity effect caused by the attention of many media is unparalleled.

Second, the needle will help improve brand attractiveness.

One of the purposes of brand promotion is to create attractiveness.

Many brands are invisible champions of the industry, but lack of corresponding strategies to promote and cause concern.

These brands need to attract the attention of the outside world through the corresponding activities in exhibitions or exhibitions, thus creating consumers' desire for consumers.

Third, it helps to change seasonal consumption of textiles.

Seasonal problems are a very puzzling problem for many knitting and home textile enterprises. Many brand stores are full of people in the winter, and they are very few in summer.

By participating in exhibitions or creative exhibition activities, we can extend seasonal consumption and even form new hot spots.

When it comes to the innovation of the exhibition, the key lies in "change", and the theme of this Acupuncture Association is also "fission". The organizers hope that the soul of Chinese knitting and home textiles will be created through exhibitions.

It is not only the change of the external expression of design, but also the "change" of the inner culture advancing with the times, and the goal of "change" of Chinese textile design is unswerving, which is to build "the style of Chinese textile".

The specific way to construct Chinese design style is to mix Chinese culture into the international mainstream design style; the two is to internationalize Chinese traditional design, so as to construct a Chinese textile design style with Chinese cultural connotation.

Only by creating and constructing the Chinese style of national design, can China's knitwear affect the trend of international textiles, and it is possible to build a batch of brands with Chinese design style and international vision.

Chinese style should embody the modern characteristics of Chinese textiles and become an integral part of the international textile pattern, and gradually gain the right to speak in the fashion of international textile design.

The organizers said that in March this year, there will be more Chinese style modern textile styling design to show people.

With the arrival of the era of Chinese textile brand marketing, the formation of the design style is the core of establishing brand image for the knitting and home textile brand marketing. After the company has made a precise positioning for itself, the personalized fashion design style with Chinese cultural characteristics will become a bright spring of the exhibition.