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China'S Foreign Trade Enterprises Plan To Seek Shelter In Expanding Domestic Demand

2012/3/8 9:49:00 7

Chinese Clothing And Textile Enterprises

The slow recovery of the US economy and the continuous fermentation of the European debt crisis have made Chinese foreign trade enterprises feel the terrible waves of the world market at the beginning of this year.

Wen Jiabao, premier of the State Council, said in his government report that he wanted to promote steady and rapid economic development.

Expanding domestic demand, especially consumer demand, and constantly optimizing investment structure.

This statement has enabled many Chinese foreign trade enterprises to strengthen their confidence in finding a safe haven in the domestic market.

The twenty-second China recently held in Shanghai

East China Import and Export Commodities Fair

(referred to as "China Fair") is a weathervane to observe China's foreign trade.

The China Fair has always focused on textile and household products, which is also an important part of China's exports.

Although the exhibition area of the China Fair increased by more than 10% over the same period last year, the enthusiasm of the audience did not increase at the same time.

Statistics show that within four days after the launch, the number of overseas customers coming to the meeting increased by only 2.7%, and the number of merchants from Europe even dropped by 44.1%.

"European customers feel a lot of caution."

Shandong Dai Yin Textile Group

Jinhui garment business manager Zhang Wei said.

The company mainly exported to Europe. As early as last June, Jinhui's clothes perceived a decrease in European orders.

The company originally exported 100 thousand jeans per month, and now it has been reduced to around 70 thousand.

There are many reasons for the decline in exports, including the shrinking demand in overseas markets and the weakening of the "made in China" price advantage.

Many fashion exhibitors say that the price of orders will increase by about 10% this year, driven by rising costs.

However, this plan has been opposed by the overseas businessmen who are no longer forthright.

They complain that current customers are very sensitive to prices.

If Chinese companies do not compromise on prices, they will take into account cheaper local purchases such as Vietnam and Bangladesh.

"Last year

Chinese textiles and garments

The total export volume increased by 20% over the same period last year.

This year we expect the export volume to grow only in single digits.

As for export volume, it may be flat with last year. "

Wang Qianjin, chief analyst of the first textile network of consulting organization, said.

Under the situation of weak export, many foreign trade enterprises are planning to pfer to the domestic demand market.

Sun Jinqi, manager of Jiangsu Gaochun ceramic import and export department, said that the export commodities had relatively high quality and standards, and the prices were more affordable.

He believes that cheap and good quality is the biggest advantage of enterprises in "turning around".