Major Brands Gathered In Shenzhen Fashion Show

　　 The 2012 Shenzhen fashion show is coming.

It is reported that sardna dress will be exhibited at the 2012 Shenzhen fashion show, sardna SAKINA M "SA", originating from the hand of a punk on the east coast of Africa, advocating SAKINA M "SA natural beauty and beauty, and designing inspiration on the theme of city, earth, identity and memory in cutting, color and materials. SAKINA M 'SA uses the finest cotton, silk and leather materials to give women who wear SAKINA M SA their dignity, elegance, elegance and spirituality.

Booth No.: hall 1, 1G68

Time: 8-10 July 2012

Venue: Shenzhen Convention and Exhibition Center (Fuhua three road, Futian Central District, Shenzhen, China)

The design concept of fashion, simplicity, elegance and intellectuality, adhering to the cultural background of Europe, the mainstream design of Asia, the dressing habits of modern urban women, and the diversified collocation features are suitable for different occasions. SAKINA M 'SA is designed for those women who are independent and elegant and advocate freedom. It emphasizes the theme of the series and the collocation of single products, simple and smooth line processing and exquisite manual processing.

Target consumer groups:

Psychological age is a target consumer group with 28-35 years old women who are independent, confident, cultured and elegant.

Price positioning:

680-3880 yuan in spring and summer

780-98800 yuan in autumn and winter

Cooperation needs:

Target shopping malls are one or two types of A\B shopping malls.

Love yourself, love yourself, Thai treasure silver, Shenzhen fashion show

Booth No.: hall 1, 1A01-04

Time: 8-10 July 2012

Venue: Shenzhen Convention and Exhibition Center (Fuhua three road, Futian Central District, Shenzhen, China)

Thai treasure silver brand is subordinate to Shun De Yuan jewelry. jewelry One of the brand names of the company, Xin De Yuan Jewelry Co., Ltd. is a flagship enterprise in the silver industry. It is a well-known jewelry enterprise integrating jewelry design, production, affiliate and wholesale and retail businesses. Since its establishment in 2003, Xin De Yuan has always been persistent in its business philosophy with the belief of "faithfulness and sincerity, virtue and good fortune". At present, sindedge operates all over the country, and has set up 22 companies in Beijing, Guangzhou, Shenzhen, Shenyang, Harbin, Changsha, Chengdu, Xi'an, Kunming, Taiyuan, Taiyuan, Zhengzhou, Zhengzhou, etc., and has many production bases and 5000 terminal stores nationwide, covering more than 1000 large, medium and small cities throughout the country.

Brand origin:

In 2090s, Mr. Chen Huolong, the chairman of the board of directors, opened the national mystical veil of Tai Bao Yin and incorporated the Thailand folk culture and Chinese traditional culture into the design. The national weathering of Tai Po silver brand is promoted to elegance, fashion and retro, and the luxurious and beautiful coloured gemstones and personalization series are translated. The traditional culture idea is applied to the fashion and individuality of the current fashion society. Thai treasure silver, as the name suggests, "Thai" Thailand folk art culture, Thailand wind, "treasure" gemstone, "silver" silver, Jane Yi: Thailand flavor with Gemstone silver jewelry brand.

Brand culture:

Thailand's core values: making personalized and fashion accessories is the brand of Thai treasure silver.

The brand vision of Tai Po Yin: inherit the fashionable national culture, strengthen the national brand, and realize the industry to serve the country.

The brand spirit of Thai treasure silver: breaking all barriers and pursuing the aesthetic freedom of folk art.

The brand concept of Tai Bao silver: advocating self, personality, freedom, beauty and tenacious physical and mental health.

Brand positioning:

Consumer group: 20-40 years old, for fashion and personalized consumer groups.

Product style support: Based on the 2000 paragraph, the average monthly launch of 50-100.

Item composition: earrings, necklace, hand ornaments, foot ornaments, hair accessories, accessories, gifts.

The products include S925, marble, agate, crystal, shells and pearls.

The main price of the product is 200-500 yuan.

Brand style:

Thai treasure silver has broken away from the traditional style of jewelry and bound the artistic culture of Thailand. It combines the exotic customs of Thailand with the jewelry Technology of silver jewelry, advocates the mixture of silver ornaments and garments, and tries to build the unique taste and personality charm of the wearers, displaying the simple national customs and fashion charm, so that consumers can enjoy the extraordinary life of "taebao silver" at the moment.

Brand communication: please yourself.

Terms of cooperation:

Industry background

The correct concept of brand management is to identify with Thai Bao Yin's business philosophy and brand culture, rich retail experience and sales management experience of jewelry (or other industries) - strong brand management and management capabilities.

Shop location

The location of franchised stores must be approved by the headquarters. The business area of the exclusive stores is above 20 square meters, and the business area of the shopping malls is above 15 square meters.

Franchise management

Franchisees must carry out daily operation and management in strict accordance with brand franchise contracts and various business manuals and management systems at headquarters. And accept the supervision and guidance from headquarters.

Product management

Thai treasure silver stores, stores, counters can only sell a series of products of the brand, and sell in accordance with the national retail price. Franchisees are not allowed to discount, raise prices or sell other brand products, disrupting the market order.