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Ways To Collect Information On Target Exhibitors

2012/9/29 15:47:00 30

TargetExhibitorInformationCollection

 

Generally speaking, the relevant information collection methods of target exhibitors are as follows:


   Collection through various public publications


Many related Exhibition Public publications such as clothing, textiles, and so on, are full of industry directory or enterprise information, such as textile and garment industry directory, professional newspapers, telephone yellow pages and so on. These publications have collected basic information of a large number of enterprises in the industry, such as the name, address, contact method, etc., and some business directory is also updated every year. The clothing exhibition and exhibition agency can find a large number of target exhibitors' information.


For example, the main exhibition magazines in China include "China Exhibition" and "exhibition at home and abroad". Among them, the exhibition of Chinese and foreign exhibits compiled by China Guoxin Information Corporation not only displays exhibition information everywhere, but also compiles the CD-ROM of the main cities exhibitors in China at the beginning of each year, providing the exhibitors' information and exhibition plan for the year.


Through the collection of textile and apparel industry associations and chambers of Commerce


The chamber of Commerce or association of textile and garment industry in all parts of the country is generally in line with those in the industry. enterprise Closely linked, our country has set up 85 textile and garment industry associations and chambers of Commerce in 21 provinces and cities. These organizations have mastered a large number of textile and garment enterprise information, they have their own member units, and the exhibition agencies can get these useful information through cooperation with chambers of Commerce and trade associations.


Collection of similar textile and fashion exhibition


Similar exhibitions are another ideal way to collect information from target exhibitors. At present, there are about 33 large scale textile and garment exhibitions held in our country in one year. In less than two weeks, there will be an exhibition. At these fairs, each exhibitor can be collected directly through each booth, and effective information can also be obtained by purchasing the exhibition or Exhibitor List.


Through the collection of textile and apparel professional website and clothing Convention and exhibition website


Textile and clothing Professional website There are a large number of enterprises registered users, and provide a large number of clothing enterprise information, and many enterprises advertise on the website. Through this way, the collection of enterprise information is fast and affordable. In addition, many clothing exhibitions have their own websites, most of which will provide exhibitors list, but generally such directory provides less information, only enterprise names, exhibitors and exhibits.


  Collection of historical data through this exhibition


Each garment exhibition will have detailed records of exhibitors. The information can be obtained through the application of every exhibitor. This information is valuable information for the clothing exhibition, and is also the basic information for establishing customer relationship management in the future. Therefore, the exhibitors should make full use of these available materials to effectively carry out the exhibition booth marketing.


Collection by foreign agencies in China


Clothing exhibition is an important channel for clothing enterprises to carry out marketing. Foreign embassies abroad recommend a number of famous exhibitions to their enterprises every year for their exhibitors' choice. Therefore, it is also a good choice to collect information of the country's enterprises through foreign agencies in China.

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