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Metersbonwe Is Reported To Be False.

2012/10/17 13:32:00 35

American ApparelClothingClothing Industry

According to media reports, a number of core insiders confirmed that in the first half of 2012,

Smith Barney

Clothes & Accessories

800 million inventory digestion, suspected of false sales and artificially adjusted income.

At the same time, China is the largest.

clothing

The company has also undergone large-scale personnel changes. The direct fuse is to deal with the stock crisis in a radical way.

After the news came out, the United States barrack dress issued a clarification announcement to deny the incident.

Zhu Xuechen commented on the matter: "huge inventory is no longer a novelty. False accounting is a big deal."


The United States has been exposed to false sales concealed 800 million large inventory company personnel changes.


At the end of last year, 2 billion 560 million of the barn garments were exposed.

Under pressure, Zhou Chengjian, the chairman of the board, criticized the executive for "three eggs and one not", that is, asshole, bastard, nonsense and inaction.

The scolding was criticized not only by grass-roots employees, but according to people familiar with the matter, in November 2010, the United States announced a 185 equity incentive list, including 7 vice presidents, 17 directors and 161 department managers.

Among these people, there are now less than 40 people leaving the United States, accounting for more than 20%.


In 2012, the clothing industry was unhappy, and Semir, another big clothing company, lost 43% of its net profit.

Under such circumstances, the United States is still growing by 15%, and its inventory has dropped from 2 billion 560 million to 1 billion 853 million, making Zhou Chengjian earn enough money.

"Several times I heard that boss Zhou was in front of his colleagues and said that my side is growing up."

A United States former middle level said.


According to insiders, the performance of 2012 was originally sent to franchisees in February 2013.

What's unique about Smith Barney is that the pre allocation is done separately by the financial department, not through the business department.

There will be a serious "hangover" when doing virtual warehousing, which means that the system will show that franchisees already have the goods when they are actually allotted, and the pre allocated accounts of each warehouse are not matched with the actual allotment.

Even more frightening is that the hole caused by pre allocation is bigger every year.


By the media reported false sales, concealed huge inventory, management and other news impact, Mei Bang dress emergency suspension, then issued a Clarification Announcement, the media questioned completely negated.


Making false accounts is a big thing. Stupidity is not far from restructuring.


In the recent downturn in the apparel industry, Metersbonwe has been exposed to fake accounts making false ornate statements, which has attracted the attention of many people in the industry.

As editor in chief Zhu Xuechen commented, "huge inventory is no longer a novelty. Making false accounts is a big deal."

Netizens HTV1- news line also questioned: "this is the" do not take the unusual road "sales?


Relying on the advertising effect of celebrities, Metersbonwe has risen rapidly. Now it has done false accounts to maintain false prosperity.

Li Wei, a consultant of a marketing organization, commented, "this is a bomb for the United States."

Netizen MCAM Yuan Xiao also condemned the behavior of making false accounts: "another is on the stock."

It is still lack of contract spirit and professional ethics in China to hand over the listed companies to professional managers.


Netizens' business chain observation said that "90% of the market's false accounts are based on assets, but this case is no exception, but in order to digest inventory, why do they go this way? It's stupid!"

It's not far from restructuring. "


Gorgeous report or hidden rules for the industry


The huge stock of Mei Bang clothing has aroused reporters' concern.

Garment industry

The stock problem is concerned. It is understood that a large number of stocks are not exclusive problems facing the US state. This year, the sales profits of the clothing industry have dropped and the stock pressure is too large. So how do the garment companies outside the United States deal with the problem of overstock? Many people know that the clothing listed companies ensure that the report has become the industry's "hidden rules" through various channels.

An insider revealed: "how many of the channels do not play like this? As long as we control the margin of safety of risk factors, the overall operation problem will not be too large, but beyond the margin of safety, it will be out of hand.

Crash is in minutes. "


Netizens prefer to visit the world Wang Xiang Dan said: "digest inventory, first record profits, the industry is not always used this kind of means?" netizens Li Wengong also revealed: "the industry listed companies do not do so, but Zhou Chengjian is more daring."

Shao Ligang, a buyer of the industry insider, also called Buyer: "for us, the agents are willing to increase their performance, digest their inventory and whitewash their reports with" oppressive order ".


Faced with this common industry problem, making false accounts is never the solution. Only by facing problems and adjusting strategies can we resolve conflicts and revitalize enterprises.

Many netizens have given some feasible suggestions.

If the netizen is happy, tiger and tiger suggest: "for traditional clothing and garment enterprises, inventory is the biggest problem.

With the development of information technology, small batch customization may be a good solution.

Financial reporter many Xiaoyue also pointed out the problem: "Beijing Xidan's American state store, the negative layer is a mountain of over season.

clothes

This year, many clothing brands are not as good as they used to be, but what about the design of the channel without macroeconomic factors? "

Otter is already the main channel to solve inventory problems abroad.

This is worth studying carefully by the domestic industry.

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