BELLE International Innovation In School Enterprise Cooperation

Some time ago,

International Southern China distinguish company and

The BELLE international store manager, jointly organized by the school of management, Career Technical College, was officially unveiled.

In order to better promote teaching, BELLE international invested millions of schools to establish a real store, and store management to the students.

Innovate the way of school enterprise cooperation

Unlike the general school enterprise cooperation, after completing two years of study, students from Shenzhen International Vocational and technical college were sent to the school by BELLE international to preach the company's situation. They interviewed students who agreed with corporate culture and were willing to go to the shop manager's class to determine the composition of the class.

A total of 40 students participated in the first phase.

Both schools and enterprises jointly formulate a talent training plan, which consists of 4 courses, namely, BELLE enterprise culture, terminal sales practice, management and communication technology, store operation management, and 15 credits.

The Shenzhen Vocational College sent 4 backbone teachers as 4 supplementary courses.

According to the needs of the teaching module, the company dispatched 15 staff members with training and practical experience to form a lecturer as a course lecturer for free teaching.

The enterprise supervises and examines the student's study situation, eliminates the student who violates the school discipline and school regulations and the academic record of this semester, fails to pass two or more courses.

For the successful completion of the 15 credits of students, after enterprise assessment and student approval, they can enter the enterprise to conduct post practice for the shop manager post, and issue BELLE international store class training certificate.

The paid internship period is 6 months, divided into two stages. The first three months internship is the assistant shop assistant, and the three month internship is the probationary manager.

If the company passed the examination qualifying smoothly, it will become the official store manager.

Talented consumers, kill two birds with one stone

School enterprise cooperation is no stranger in shoe industry. Anta and Fu Fu bird cooperate with Quanzhou Light Industry Institute to have Anta.

"Special training class for shoes" and "special training class for rich birds" have brought many talents to the enterprises.

In 2010, AOKANG International Co operated with Renmin University of China. The NPC business school is responsible for training senior financial managers for AOKANG. At the same time, experts and professors have been organized to set up the "advisory group of financial experts of the people's Republic of AOKANG", which regularly takes charge of AOKANG's financial work, and Wang Zhentao, the chairman of AOKANG, has been invited to be an entrepreneur consultant of the China Business School's growing up series of Chinese activities.

The highlight of BELLE shop manager is that the training personnel are stationed in the campus, and the enterprises are no longer responsible for the student's internship, but are more involved in the education and training of students, and become the main force of this semester's education.

At the same time, the establishment of BELLE store in the campus, the theoretical knowledge and practice work together, so as to train the real sales elite, at the same time to facilitate the assessment of students.

The establishment of a campus exclusive shop is a great pioneering undertaking of school enterprise cooperation. It provides a platform for teaching and Practice for BELLE shop managers. At the same time, as a brand publicity window, it can impress the students in the minds of college students and seize the group of students.

It can be said that the campus store is training BELLE's elite retail team while training potential consumers for BELLE.

From a channel point of view, as the leader of the industry's direct system, BELLE has great demand for store managers and terminal staff. The promotion, recruitment and even poaching of staff from the shop staff may not be able to meet the needs of terminal expansion.

There are also insiders pointed out that in recent years, BELLE has maintained a relatively high market expansion rate, 2983 new stores in 2011, and 2807 new stores in the first half of 2012.

BELLE seems to be in the forefront of the industry once again.