The British Overseas Plan Is Imminent, And The Sales Are Quite Fruitful.

< p > British business secretary Vince Kai (Vince Cable) announced the launch of the "overseas action plan" for the British retail industry, which was jointly launched by the British Trade and investment administration and the British retail industry.

The "overseas action plan" aims to help 1000 retail companies increase sales in the global market by 2 years, and create 500 million pounds in March 2015.

Luxury brands in the UK will bear the brunt of the growth momentum, and in addition, there will be 600 more than 1000 SMEs.

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< p > < strong > overseas plan is urgent. < /strong > /p >

< p > in recent years, although the European and American economies are seriously affected by the economic crisis and the development of retail industry is stagnant, the growth of the retail industry is obvious worldwide. It is estimated that by 2016, the annual growth rate of global retail sales will reach 8%, while the global demand for luxury goods will increase by 60% by 2015.

This is an important reason why Britain, which is plagued by economic weakness, is looking overseas.

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< p > Vince Kai said: "the retail industry has made an important contribution to the development of the British economy. Not only has it created 300 billion pounds of economic income every year, but it has also been related to the employment problem of more than 3 million people.

In addition, the UK brand enjoys a good reputation in the world for durability, high quality and innovation, especially the global consumer demand for luxury goods in the UK is growing rapidly. For example, Burberry (Burberry), Zhou Yangjie (Jimmy Choo) and other a target= "_blank" href= "//www.sjfzxm.com/" > dress "/a" brand is attractive to global fashion lovers.

In this field, we have taken a step ahead of other countries, so we should look at the retail industry from an international perspective. The simplest way is to use retail as an export industry. "

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< p > in order to improve the growth of the British local retailers in the global market, the two-year "overseas action plan" covers three parts: helping retailers to contact overseas consumers through various channels; targeting the fast-growing market, including Mumbai, Beijing, Istanbul, St Petersburg, Shanghai, Mexico, St Paul and Warsaw, which have a common point of gathering a large number of middle-class consumers, who are very well recognized and have great demand for British luxury brands; the government provides retailers with a platform to display more local clothing and daily necessities, so that overseas buyers can enjoy the British shopping experience.

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"P", "we hope to promote economic growth through exports, and retail industry plays a very important role in it."

In the "overseas action plan", the British Trade and investment agency will help large and small and medium-sized British retailers out of the UK and expand their share in the new export market.

Vince Kai said so.

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< p > < strong > retailers get rich harvest, < /strong > /p >

< p > British < a target= "_blank" href= "//www.sjfzxm.com/" > clothing < /a > brand George (George) said that it will open the first store in Malta, which is an important step for the brand to expand its overseas market.

It is reported that there are already many British local retailers operating in Malta.

George's brand leader said that this provided a platform for the brand to grow vigorously.

The 6000 square meter shop will maintain the same pattern and display as the UK stores, including G21, Moda, South Dean Street and other children's clothing brands.

The brand says more stores will be opened in more cities in Malta in the next two years.

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"Recently, we also set up branches in the United Arab Emirates, and George's success in the Normandy islands and the Middle East has given us confidence in expanding overseas markets," said Jo Whitfield, director of retail and international affairs at George P.

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< p > a few British brand retailers such as George have been successful in overseas markets.

Although Topshop and Asos have been frustrated in the UK recently, sales in overseas markets have increased.

In particular, Asos, which has a large number of overseas brand advocates, maintains close ties with overseas markets through the global mail order service.

"The dominance of e-commerce has made British retailers the world's leading position.

We see global consumers' trust in and love for British products, and retailers must catch their eyeballs.

At present, a total of 228 thousand online retailers in the UK have exported more than the rest of Europe.

Vince Kai said so.

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Helen Dickinson, director of the British Retail alliance, also said: "the retail industry in the UK is world class, and many retailers have been successful in the global market." (P Helen)

We are pleased that the British Trade and investment agency and the relevant government departments have recognized the advantages of the British retail industry and are willing to help them seek greater development in the global market.

I believe that the "overseas action plan" is extraordinary because the British government is able to coordinate and solve the difficulties, so that retailers can get the help and advice they need.

She also said that British retailers should not only go out, but also tap the attractiveness of the British community to overseas consumers.

For this reason, the UK will develop more new shopping spots to attract overseas tourists on the one hand; on the other hand, it will make use of London's status as a shopping mall in the world to attract more outstanding retail brand investment and enter the United Kingdom, so that local businesses can usher in more new international businesses.

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