MAX&Co. Jingan Kerry Center Flagship Concept Store Opens

< p > Italy famous women's clothing brand < a href= "//www.sjfzxm.com/news/index_c.asp" > MAX&Co < /a > the flagship store in Jingan Jiali center, Shanghai, held a grand opening ceremony. The new generation of popular actress, fashion elf Angelababy and Chen Yanfei, the entertainer of the film and TV entertainer, and the witty female advocate Liu Mengmeng of the love apartment jointly assisted the scene of the event. Together with more than 100 media friends and fashion designers, they shared the romantic magic of the MAX&Co.2014 spring summer series.

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< p > the new shop < a href= "//www.sjfzxm.com/news/index_c.asp" > design concept < /a > is a creative fashion laboratory which advocates free expression of personal style.

The flagship shop window adopts the large frameless design with ingenuity. The pparent exterior wall blurs the boundaries between the shop and the store, and the pition of the store space and outdoor space is smooth, natural, layer upon layer, and attractive.

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< p > in the space of 260 square meters, it adopts a distinctive spatial layout, and half pparent ring walls cover half a series of "islands". The classified guide display unit gives people a feeling of comfort and kindness in a private cloakroom, and brings more convenient and intimate shopping experience to customers.

The floor and walls are decorated with warm pink meat, perfectly subduing the whole space; retro brass clothes hangers and animal elements are decorated everywhere, showing the design concept of simplifying and returning to natural innocence. Real, warm and simple natural materials convey the unique charm that has lasted for a long time.

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< p > eight five pm, MAX&Co.'s T stage opens with music, sports fashion, exquisite radiance, perfect printing, fresh and custom-made, soft color five series of guests led the guests to embark on a romantic creative journey.

In pursuit of new ideas and practical wear, MAX&Co. is the perfect fusion of fashion and sports to create an eye catching style that can not be ignored.

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Less than P, gorgeous lux embroidery, beautiful print patterns, fresh lines, all highlight the vibrant sense of modernity, presenting a feast of visions of spring.

MAX&Co. continues to uphold the balance of boldness and elegance. This season, through exquisite tailoring and exquisite profile, it embodies details in simplicity, and combines the fashionable geometric patterns with the most impacting colors to mix up the urban heroes that are difficult to catch on horses.

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< p > the last a href= "//www.sjfzxm.com/news/index_c.asp" > Notte series < /a > pushed the whole show to a climax and ended up perfect.

MAX&Co. uses six carefully made little dresses to illustrate the elegant and luxuriant reception.

Inspired by the elegant nostalgia of the 50s of the last century, the lustrous silks emit beautiful ladies' fragrance. The thin gauze will be emptiness to the extreme, and the folds of lotus leaves will bring vitality to the dress.

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< p > comparable to the tailoring and finer gradation of advanced customization, the appearance of the models wearing Notte is as dazzling as the elf of the night.

Chen Yanfei and Liu Mengmeng, the two representatives of the new generation of women, also presented their first T performance. They appeared in the fashion show wearing the Notte axis, and made their playful and clever performance perfectly.

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< p > Angelababy accepted the brand interview after the show, no matter from model to actor, in the play experience of life experience, or adhere to the dream, hard work, accumulate the belief, and MAX&Co. spirit coincide, this is exactly what she wants to share with the girl who loves the time.

"I hope that my shape can tell others who I am and show my personality.

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< p > I want to be free to try and dress, but I will still be true to myself.

Romantic but dynamic, drawn from the past, but firmly living in the present, through the image and creativity, embark on a journey to find their own. "

MAX&Co.2014 spring and summer fashion show leads guests to explore different realms and styles, changing different experiences and feelings.

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