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Shop Decoration To Attract The Eyes Of Passers-By

2014/7/10 9:07:00 57

ShopShop DecorationDesign Skills

< p > most people see an outdoor decoration elegant and luxurious shop, will feel that the sale of goods will also be of high quality; and for those decorated with flat or obsolete stores, it is believed that the sale of goods must be low-grade.

Those too luxurious or simple decoration, with uncoordinated arrangement, itself is a barrier to consumers.

Therefore, proper shop design is one of the main points to be noticed.

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< p > < strong > shop window represents shop image < /strong > < /p >


< p > > a href= "http:// www.sjfzxm.com/news/index_c.asp" > window < /a > is like the eyes of a small shop. This eye can play an important role in attracting the passers-by.

It is mainly based on the products sold by our shop, and it is a comprehensive advertising art form for commodity introduction and commodity promotion, which is mainly composed of scenery, props, and background decoration.

Before entering the store, consumers should browse the window consciously or unconsciously. Therefore, good window display can play a role in introducing commodities, guiding consumption and promoting sales, and can also become an excellent art for attracting pedestrians in front of shops.

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Ms. P, the boss of flowers and horticulture, started in the form of flower supermarket.

Slowly, Ms. Zhou saw that her shop had no sense of beauty at all. It was no commercial distinction with ordinary supermarkets.

So, it's hard to get rid of all the about 200000 of the decoration and redesign the storefront, and ask the florist designer to make a shop window design every month.

The window represents the image of a shop. It must be innovative and dynamic to attract customers.

"May Day" and "eleven" are the peak period of marriage. Ms. Zhou launched a summer bride and other activities, and made a wedding shop window design in the window. The result was pretty good.

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There are four principles to be observed in the shop window < a href= "http:// www.sjfzxm.com/news/index_c.asp" > < /a > >: first, we must observe the characteristics of the products, and at the same time, we should highlight the general psychological behavior of the shoppers in terms of window layout and commodity presentation, that is, let the consumers have a sense of beauty and comfort, and feel good about the products and yearn for the mood; two, attract customers by ingenious design, avoid flatness, strive for the dynamic and cultural art color; three, make the customers feel friendly and natural through entering some scenes of life; four, strive to give the customers a deep impression, through the clever display of the window displayed by our shop, so that customers can never forget and print their minds. < p >, according to Ms. Zhou.

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< p > < strong > store design goods mainly < /strong > < /p >


Ms. P, who opened a rattan product store in the commercial street in 1998, opened second home textile shops in 2000. In 2004, Ms Wu opened third home textile shops in the commercial plaza.

Speaking of her own experience, Ms Hu said that the biggest difference between her shop and other stores is that her store is "decorated" by itself.

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< p > indeed, those simple, elegant and beautiful home decorations are scattered among them, naturally creating a warm and elegant atmosphere for the store.

A lot of customers used to go shopping here, but when they passed the door, they were attracted by the atmosphere in the shop.

Therefore, many people patronize the shops, and the management of the shops is quite good.

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< p > the main purpose of store layout is to highlight the characteristics of goods, to make customers purchase desire, and to facilitate their selection and purchase.

The design of the exclusive store is very particular. It needs simple and clear lines and is not conventional.

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< p > in the layout of the exclusive store "a href=" http:// "www.sjfzxm.com/news/index_c.asp" > shop < /a >, we should consider a variety of related factors, such as the size of the space, the number of categories, the style and function of the goods, the arrangement and brightness of the lights, the width of the passageway, the location and scale of the cash register, the installation of wires, and the government's regulations on construction.

In addition, the layout of storefront is best left with room for adjustment according to seasonal changes, so that customers will constantly produce fresh and novelty feelings, and stimulate their desire to continue to consume.

Generally speaking, the pattern of exclusive stores can only last 3 months, and monthly changes have become one of the promotional means of many franchised stores.

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