Ten Matters To Be Noted In Outdoor Shop Operation
< p > < strong > 1: we should understand the purpose of people playing a href= "http:// www.sjfzxm.com/news/index_c.asp" > outdoors /a, and cultivate their own mountain friends.
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< p > why should people play outdoor? This should be a problem that every outdoor shop operator should consider.
If we really understand the true meaning of it, we will be able to cultivate some of our customers.
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< p > Why do people love outdoor sports for several reasons? < /p >
< p > 1, with the improvement of people's living standard, people are paying more and more attention to their health.
What can't be ill, nothing can't be without money.
Taking part in outdoor activities and exercising are good for your health.
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< p > 2, the rhythm of urban life makes many white-collar workers feel tired. To nature is undoubtedly a very good way to relax and recuperate.
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< p > 3, taking part in outdoor activities can recognize many people in all walks of life. When we meet each other under a kind of unprofitable relationship, many people would like to know it as a good friend.
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< p > 4, for many singles, you can also find your partner in a href= "http:// www.sjfzxm.com/news/index_c.asp" > outdoor activities < /a >.
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< p > 5, participation in outdoor activities with great difficulty is also a kind of life enrichment, and it is also a test of endurance and willpower.
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< p > 6, taking part in outdoor activities can make people really return to nature and get real relaxation.
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< p > above is what I think is the purpose of people to take part in outdoor activities. Only by catching the psychological inclination of mountain friends can we run an outdoor shop.
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< p > so the location of an outdoor shop is very important. You have to decide the level of your outdoor stores products for your customers.
For example, your members should be specialized in the supply of products. If the general public is mainly hiking and leisure, it is only a medium and low grade products.
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< p > < strong > Two: the address of the outdoor shop and < a href= "http:// www.sjfzxm.com/news/index_c.asp" > decoration < /a >: < /strong > /p >
< p > personally, I think that because of the particularity of outdoor stores, the location of outdoor shops need not deliberately choose a prosperous place.
After all, rent is the main cost for outdoor stores.
Just choose a place with convenient pportation and convenient parking.
If your outdoor shop can choose the departure point from the travel agency, it will be better.
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< p > as for decoration, there is no need to pursue luxury too much, as long as it meets the characteristics of outdoor stores.
Of course, the decoration needs to be new, so that the customers will feel comfortable, and the reserved space for the storefront should be larger, so that it will be more convenient for the guests to introduce how to put tents and other common sense.
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< p > of course, the outdoor shop still needs some embellishment of its own characteristics, for example, there is a big picture with a glorious moment on it.
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< p > on the location of outdoor stores, I would like to emphasize that if conditions permit, we must open a bar next to the outdoor shop (< below) < /p >.
< p > < strong > Three: have your own outdoor club < /strong > /p >
< p > establishing an outdoor club is a stage that any outdoor shop should go through. Without a good outdoor club to play the stage, an outdoor shop can not get a good operation.
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< p > the relationship between outdoor clubs and supplies stores is complementary. The club can consider implementing membership system instead of making profits. Its main task is to organize its members to participate in outdoor activities.
Of course, outdoor activities should be colorful, so that your members can have the opportunity and willingness to participate in your organization's activities.
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At the same time, outdoor clubs should also establish business relations with the relevant businesses as much as possible and enjoy resources together. P
For example, the club should have a business relationship with airlines so that they can guarantee the best discount tickets.
Similarly, the club also has a designated hotel, so that every time you go out, you can live in a cheap and comfortable room.
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< p > the fundamental purpose of establishing a club is to develop and expand its membership and to unite its members closely around their clubs through various forms of activities.
In this way, these members will become the main buyers of outdoor stores. Under the condition of equal price quality, the products of this outdoor store will naturally be given priority.
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< p > < strong > Four: have your own bar and website < /strong > /p >
< p > outdoor activities can only be passed through the website, so a popular website is the foundation for a successful outdoor store.
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< p > the role of the website I want to have the following points: < /p >
< p > 1: release activity < /p >
< p > every outdoor activity can only be sent to the relevant websites or forums.
So there is a website or forum that can play a good role in outdoor shop publicity machine.
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< p > Two: publish articles and photographs.
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< p > outdoor activities every time people organize activities, people will write essays or take a lot of photos, only on the Internet so that we can see each other can communicate with each other and resonate.
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< p > Three: an active forum can fully mobilize the enthusiasm of mountain friends. < /p >
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