Ma Yun Said, "Being Rich Is Meaningless".

Although in the lakeside garden 15 years ago, how did Ma Yun describe the future to his former business partners, we could not hear the details, but we expected that it would not be the above ones, because wealth and fame seemed to be a driving force for a person to climb up the mountainside, but it was hard to be the engine that brought you to the top, especially if you had to go through many deaths. Next.

Today, the most talked about is Ma Yun's business success and Empire of wealth, and Ma Yun is still talking about "changing the lives of millions of people, or even changing the whole world", which is enough to rise to belief. "Dream is still there. If it is realized," Ma Yun said.

The word "Ma Yun" has been called "luxury". What is the next dream of Ma Yun, who seems to be on the top of his life and is full of ambition? In the open letter published before the listing, Ma Yun mentioned the "ecosystem" for the 24 time. During the listing process, as long as he talked about Ali's future, Ma Yun was talking about "Ali ecosystem", not Alibaba [micro-blog]. What will a company do?

15 years have made countless miracles related to Ali. How many people and events will happen in the future because of such a person and a company? Financial, cultural, medical, film and television, sports, tourism, automobile, real estate, media, household appliances, agriculture... Is this the object that Ali will change in the future?

　　 Who will be the bell ringer?

New York time at 7:00 on September 19th, New York, the United States, the morning breeze has already had a lot of coolness, but the media reporters from all over the world still almost filled the front street of the NYSE, and the huge orange orange banner on the New York Stock Exchange building, which indicates that it will be a "Big Day". Finally, Ma led the Alibaba team on the door of the New York Stock Exchange [micro-blog]. They waved to the crowd, took pictures with each other, congratulated them, and kept saying Thank you.

Beijing time 20:00 on September 19th, Hangzhou, China, the Southern Yangtze rain has been floating for a whole day, Alibaba employees in the Xixi Park in Hangzhou, Ali also built a "New York Stock Exchange" and a huge stage, a grand Party is being carried out, dazzling lights, wanton singing and Carnival screams staggered among the dancing crowd, dressed in groups. The young man of Thai blue T-shirt is waiting excitedly in the drizzle.

The listing of Alibaba can be described as a "super show" that has caused a sensation all over the world. In the understanding of the Chinese people, "to the United States to ring the bell" is considered to be "the peak of life" brilliant moment, is the number of people's life dream. However, it is quite surprising that none of Ma and Alibaba partners appeared on the stage. Instead, they arranged 8 customers from the "Alibaba ecosystem" to ring the New York Stock Exchange's opening bell. The 8 Alibaba ecosystem representatives covered the entire industry chain of Alibaba: Sellers, buyers, customer service, express, models, farmers network providers, foreign Internet providers and service providers.

When asked whether there would be any regrets without ringing the bell, Ma said No: "our efforts for 15 years are aimed at letting them stand on the stage. Our aim for 15 years is to make them succeed. Because we believe that only if they succeed, can we succeed. "

"We are not relying on a few technological innovations or companies created by several miraculous founders, but an ecosystem built by thousands of participants who invested a lot of time, energy and enthusiasm." And we can feel that in the plan of Ma Yun, the ecosphere is not only in the field of electric business, or as the boundary of the Internet, but also extended to the whole business ecosystem, and even from China to the world.

　　 "The richest man" and "Agam"

After the 8 ecosystem partners officially struck the opening bell, the first transaction of Alibaba stock was announced only after a long 143 minutes. This is the longest time competition in the NYSE in nearly 10 years, exceeding the previous Twitter's 79 minutes, while the LinkedIn of the same technology company only spent 15 minutes when it opened in 2011.

"According to the trading mechanism of the NYSE, the larger the scale of IPO, the stronger the interest of the stock, the more likely the first transaction will take place." Feng Yuhui, the representative of the New York Stock Exchange, told China Economic Weekly. "On the day of the listing, interested buyers will continue to enter their enquiries and orders. For a short time before the opening date, the market makers set out a general price range based on the enquiry received at hand. In this price range, we will see how many buyers are interested, and how many sellers are interested, until the price reaches a balance point in a certain price range, the market maker will give an opening price.

In the end, Alibaba opened trading at 92.7 dollars, and the stock trading code was "BABA". As of September 19th closing, Alibaba's share price jumped 25.89 US dollars compared with the issuing price of US $68 to US $93.89, up 38.07%, and its market value reached 231 billion 439 million US dollars, surpassing Facebook, becoming the world's second largest Internet Co after Google (micro-blog).

In September 22nd, Alibaba announced the launch of the "green shoe mechanism", that is, the underwriters of IPO have exercised the maximum 15% of the allotment rights, which made Alibaba's financing amount to about $25 billion 30 million this time, exceeding the 22 billion 100 million US dollar financing of Agricultural Bank of China (2.49, 0, 0%) in 2010 and becoming the largest IPO in the history of the world.

Although many Chinese state-owned companies are not inferior to Alibaba in terms of market value, it is obvious that mainstream public opinion in Wall Street does not accept and respect these companies. They will habitually think that this is the product of a nation's will, not from the self driven economy. The development trajectory of Alibaba is very consistent with the Western business world's recognition logic, even those that are considered to be wrong, but also full of Western cunning rules beating rules. Wall Street investors are also more willing to let their money flow to those stories based on market economy and recognize business innovation so as to share China's huge market.

According to the current market value of Alibaba, Ma Yun's body has exceeded 20 billion dollars, becoming the new mainland China's richest man. When asked about the feeling of being the richest man, Ma Yun said, "I don't feel a thing at all."

"I never thought of being the richest man in the mainland of China. I never thought that when I was the richest person in Zhejiang, I didn't want to do even the richest people in my district. It didn't mean anything. Money was a resource, and it was used to do things. A person could not spend much money. I said that my happiest days are 90 yuan a month." He said.

Before I came to New York, I read the story of Agam again. I want to remind myself that whatever happens, I am still the one who earned $20 a month ago 15 years ago. Ma Yun told us financial media CNBC that Ma Yun has expressed Agam's hero in many occasions. He is simple, persistent, and never forget his original heart. He has wealth and has never been changed by wealth.

Ma Yun is China's first group or even the first person to believe that the Internet will change the world. Since the end of 1994, he began to start his own business in the Internet field. At that time, he said to everyone: people will buy things, sell things and do business through the Internet. Alibaba's future rivals are not in China but in the Silicon Valley of the United States; Alibaba will surpass WAL-MART in the future. In the future, Alibaba will become a global company created by Chinese people. At that time, it was just like a fool's dream, but these "jokes" turned out to be "myths". Those cowboys that had been seen as flickering became real reality.

"To be honest, we didn't expect to go to this day, nor are we prepared to go to today. Objectively speaking, this listing is Ali's first milestone. Next, there will be challenges and troubles that we can't see now. Of course, there are also bright spots. We still have several milestones in the future. Ma Yun said.

Perhaps Ma did not believe in his heroic words, just to boost morale, but that "in case" really happened. Although any legend is inevitably painted and packaged for its brilliant ending, what is it?

　　 Who will change because of Ma Yun?

Although Ma hoped that he did not change himself for 15 years, he changed many people and many things. Alibaba is currently the world's largest e-commerce platform. The latest data show that this platform has 279 million active buyers and 8 million 500 thousand active sellers. In the first half of 2014, Alibaba's e-commerce platform transactions amounted to nearly 931 billion yuan.

Ali list It is not a goal, but a process that must be experienced to achieve its goal. " Ma Yun said. What is the purpose of a huge and mysterious Alibaba? What does Ma want to do with a large amount of US dollars?

"The next goal of Ali's listing is to integrate the ecosystem, and the capital after the listing and financing will be used to lay down the rural market, offline stores and the landing of the internationalization strategy." Ma Yun disclosed that "Ali's investment will be based on the establishment of Alibaba ecosystem and the development of SMEs. In the past, entrepreneurs tried to do everything by themselves, and now we need to integrate the ecosystem, not only in China, but also in industries in Africa, Southeast Asia and Europe. We need to help build ecosystems and help small businesses make money. "

"I hope Alibaba can surpass WAL-MART in the next 2015, and we also hope to learn how WAL-MART and IBM have changed the world. Their success process has changed the world," he said. Ma Yun said bluntly that the share price did give him greater confidence: "we are not going to melt money today, we melt into trust, is everyone's trust in us, customer's trust, trust in the times, investors' trust."

　　 Jack Ma The answer seems to be no surprise, because this goal never seems to change: "we want to make domestic business easier, and everyone has fair competition opportunities, especially those small businesses and small businesses." In the Alibaba listing process, Ma repeatedly said Alibaba's mission: we Fight for little guys, hope that "there is no hard business in the world". As for the "world" of Ma Yun, how big is it?

　　 Alibaba The listing business includes Alibaba B2B, fast selling Aliexpress, Juhuasuan, Tmall [micro-blog], 1688.com, Taobao network [micro-blog], Ali mother, etc. many of the business of Ali empire's territory is not included in the listed assets, especially the small micro financial services group, which is generally considered to be the more imaginative asset of Ali's future. Though in