Clothing Companies Push Online To Be More Brand Dealers.
Push "
zero risk
"Join"
"Zero inventory, zero risk, provide micro shop decoration, pportation, distribution, publicity and other guidance."
A clothing brand named Yi Fan clothing gives such a commitment to join.
Reporters interviewed learned that in addition to providing the above services, Yi Fan sails also provided brush drilling services. Franchisees only need to pay deposits to get brush drill guidance.
About the franchisee process, a staff member said that the franchisee first chose the clothes sail service package, signed the contract to pay the deposit, then registered the company members, then provided personal data and opened the service authorization. Later, the reputation, customer service and other services were also handled before the official opening of the store.
At the same time, the company will send franchisees shop addresses to major websites and forums and micro-blog public platforms.
The person also introduced, after joining the official website can enjoy the price of 4.5-5 discount.
agent
Discount can be determined by merchants who sell prices.
Take the 4800 yuan intermediate package as an example, after joining the member to enjoy the price discount, the profit of each garment is 30-150 yuan, such as the minimum 30 yuan, to achieve 500 orders, in addition to the refund of the service deposit, the franchisee will earn an additional 15 thousand yuan profit.
Fan fan promises that franchisees will be able to sell in 1-5 months.
Franchisees say they are not reliable.
However, it is not reliable to call it a profitable business.
Reporters interviewed found that some franchisees said Yi Fan brand supply, decoration and other services are not ideal.
According to a franchisee named Xiao Qiao, the online shop has been operating for more than five months, but the business of clothes and sail clothing is not good enough. All the shelves have been left behind. There are only a few shoes left. Now it has been replaced by mask agents, and the conditions for returning the fees from the clothes sail are far from being achieved.
However, the views of franchisees do not seem to prevent Yi Fan clothing from joining the pace.
The staff members of the above sails said that at present, Yi Fan clothing has 100 quota merchants, and has developed to 92.
In order to further persuade Beijing Business Daily reporter to join, the above staff also sent the recent two franchisee's pfer fee sheet screenshots.
Similar brands are frequently confused.
Yi fan is just the tip of the iceberg to join the apparel line.
Beijing Business Daily reporter saw that the ice sak and Mi goo similar to Yi Fan were also very popular in Hangzhou. As long as they paid the mortgage, the enterprises also offered preferential policies such as grade brushing, sales rebate, customer service, publicity and promotion for franchisees.
But according to the Beijing Commercial Daily reporter, brush drill is a credit fraud, has been banned by Taobao.
and
Franchisee
Compared with the expected sales volume, another clothing brand has been building empty after being joined by Jiu Tao, and has been collectively protected by 70 people across the country.
Experts believe that the behavior of Jiu Tao has constituted a crime of fraud, but as of now, there is no progress in the decentralization of complaints among the complainants.
Beijing Commercial Daily reporter has also reported that consumers complain that they have lost over 10000 yuan by joining a distribution platform called "star Fai".
In the industry view, these are just the tip of the iceberg of the electricity supplier joining the industry, some vertical categories of electricity providers are playing various preferential policies, but actually they are only selling and joining, and the gimmicks of low cost and high returns have also attracted many franchisees.
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