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How To Grasp Consumer Psychology In Clothing Shopping Guide

2015/1/2 14:55:00 177

ClothingShopping GuideConsumption Psychology

In the process of clothing sales, besides showing clothing to customers and explaining them, they should also recommend clothing to customers, so as to arouse customers' interest in buying.

This is a sales skill - the selling skills of clothing stores.

Store sales are the end of all sales links, and play a decisive role in the entire sales system.

Sale

We can see that the strength of sales and shopping guide directly affects whether the products are sold well.

Clothing sales should be targeted, for clothing design, function, quality,

Price

Such factors should be adapted to people, so that the psychology of customers can be changed from "comparison" to "faith", and eventually the sales will be successful.

When there is

Guest

At the time of entering the shop, many shopkeepers and shopkeepers like to use "please take a look at" instead of "welcome to the presence".

Customers will think that this shop has nothing to choose from, and it is only suitable for casual inspection. Then I will go to another shop.

If you feel "welcome to come" too much, you can say to your customers, "Hello! We have just arrived in many new styles. Please take a look at it slowly, there will be something you like", so that customers can unconsciously find the one they like.

Customers have just entered a clothing store, and have no sense of security for strange environment and shopping guide. Naturally, they will have a certain degree of resistance and vigilance.

By actively greeting customers, we can narrow the distance between the two sides, but we need to master the right time to greet customers.

If customers enter the shop door, the shopping guide will run up and follow it. It seems too warm. It will give customers a sense of oppression. But if they do not greet customers or greet them late, they will neglect customers.

The correct way to guide shopping is to smile at the customers who enter the shop, and to greet the customers at the distance of 1 meters away from the customers. They tell the customers whether they want to buy or not to buy. It's okay. Please feel free to choose, I will always provide you with satisfactory service.

Then keep a certain distance from the customers politely, so that customers can pick their own choices.

If customers ask for details, introduce them in detail, otherwise they should not disturb customers' interest in choosing clothes.

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In order to meet the requirements of market economy, it is necessary to compile and execute financial budgets.

The enterprise financial budget is a financial responsibility index system composed of individual budgets, such as sales, production and cash flow.

It takes the profit of the enterprise as the goal of the financial budget and the sales prospect as the basis for budgeting.

Considering the factors of market and enterprise production and marketing, the main development indicators of enterprises are covered.

The financial budget is the materialization of financial forecast and financial decision, the monetary reflection of enterprise plan, and the basis for organizing and implementing financial control.

Once the financial budget has been determined, all departments of the enterprise must carry out economic activities around the realization of the financial budget, and the enterprise decision executing agency shall meet the specific requirements of the financial budget.

According to the monthly budget, the financial department will track and implement financial control and management in accordance with the budget plan, strictly implement various financial policies, timely reflect and supervise the implementation of the budget, timely implement the necessary means of financial control, and integrate all the methods of financial management in the implementation of the budget process, so as to promote enterprises to form a pattern of quantitative constraint on financial behavior based on financial budgeting.

The basic accounting work is the key to the whole accounting work.

The basic accounting work is not up to standard, and the accounting work can not be greatly developed without raising the quality of accounting work. The function of financial management can not be well utilized.

Enterprises should take the "accounting basic work standard" as the standard, check the problems existing in the accounting basic work, find gaps, set measures, strictly check, strictly control, strictly discipline and strictly manage, establish and improve the internal accounting system, and formulate internal financial management methods according to their own production and operation characteristics and management requirements, so as to create conditions for improving the financial management level of enterprises and make the financial foundation work level, so as to truly improve the quality of accounting work.


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