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Clothing Store Year-End Promotion Plan Sharing

2015/1/27 21:03:00 31

ClothingShop PromotionActivity Plan

The return is the amount of money that the terminal store is required to buy and how much money it will return at the time of promotion, such as buying 200 yuan to 20 yuan, just like playing 10 percent off.

This kind of sales promotion means more shopping malls, because it is returned directly with cash, so the attraction is greater.

However, when making sales promotion, we should pay attention to the amount of cash in circulation, which is neither beyond the limit nor attractive. Therefore, it is very important to make a reasonable amount of cash back.

It means using consumers to pursue excitement and hope to win the prize.

Psychology

In order to win cash, prizes or commodities, and strengthen the desire to buy certain products, it can directly stimulate the sales, attract new customers, try to buy, encourage old customers to buy again or repeat many times, so as to achieve the purpose of promoting product sales.

  

Lottery sales promotion

It's the most common way of promotion in our daily life.

The promotion of raffle is not only a big brand, but also a brand new entering the market.

Shopping malls are used more. They can also be used in larger shops. They can be promoted for about two days. The banners can be hung up in advance. The real promotion time can be limited to one day. The general product discount is relatively low, and the new product price is closed. If there is not enough quantity, you can continue to apply to the company so as to achieve certain influence. Find a good theme, such as full court decoration, facade relocation, shop celebration, etc.

Changeless

Promotion time

To let consumers form a habit, mainly based on special offer, such as special sales promotion day every Saturday, such as monthly special price special store, put the positive price product into storage, and then replace the product after the sales promotion, and do a good job of display, so as to digest inventory.

For larger stores, inventory is also relatively large, special specials can be tried.

Some stores sell 60 percent off, but in another way, such as 50 percent off and 20 percent off, attract a lot of people to buy. This is the psychology of grabbing people's favor.

Shops can also be borrowed, for example, members can fold up the discount, for example, how much can be bought 10 percent off more.

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Send gifts, discounts, and wipe out the head. As long as the customer has such a problem, everyone remembers: "...

"Do you think so?" "I want to ask you," is it convenient for you to pay by credit card or cash? "

Very shopping guide will say: then the customer will not think we are very anxious!

So, did you find that when I was designing, I added three words: later.

I didn't say now.

Can you understand? I'm not saying that now, it's a while.

The customer said, "it will be convenient for you to swipe your card later."

Next, you don't have to wait a minute. Say, "that line, please swipe your card here."

In fact, these three words are "subconscious" hints in language.

Some people say that I am more ruthless, that is, digging a hole for customers, letting customers jump in accidentally, waiting for customers to jump in, and burying the soil.

That's the reason.

Price signal is the most frequently traded signal, but the ability of the guide to grasp the opportunity is the lowest.

So we often see shopping guides do this:

Shopping guide: "...

"What do you mean?" customer: "you are right, but..."

Then shopping guide and customers have been circling around those seven or eight questions.

Why do you keep riding around because shopping guides do not end sales?

If we put forward the sales information, we may have already entered the bill.


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