Intelligent Jewelry Company Has Invested Tens Of Millions Of Dollars In Angel Investment.

With the advent of Apple watches, the integration of fashion and technology has become the focus of global wearable devices.

Recently, Wang Jieming, a well-known new media man, joined hands with Italy jewelry designer Marco DalMaso to create an investment of tens of millions of dollars in the joint venture of bats and territorial funds, and will expand the field of fashion smart jewellery.

Wang Jieming said that jewelry is the first fashion, followed by intelligence.

So, when he started the project, he was introduced by the head of Milan fashion week, and finally persuaded MarcoDalMaso, a jewelry poet, to become the co founder of the company.

Wang Jieming has 18 years of media experience and was stationed in northern Europe by Xinhua news agency in his early years.

Before he founded his mind, he was president of the famous mobile Internet new media company VIVA.

In addition to new media, there are many cross-border experiences in fashion and entertainment industry.

In April of this year, he was told to leave his venture to devote himself to the field of smart hardware, and he was deeply concerned by both inside and outside the industry.

Wang Jieming did not disclose the specific functions of the smart jewellery he would launch, but said it would not be a fashionable replica of the sports bracelet. It would cover all fields of jewelry, such as rings, bracelets, pendants and so on, and was planned to appear in the year. "I hope it can subvert the impression that people are wearable devices."

Speaking of the cross-border pformation, Wang Jieming said he was a loyal fan of "magnificent ambition". He looked at the relevant reports of "gorgeous ambition" and pondered over and over again, finally determined his entrepreneurial direction.

This feeling is like that he joined the mobile Internet in 2010.

Wearable devices are the most recent areas of money in the smart industry, he said.

"But if it is made as a so-called wearable device, if the function is not rigid, it will soon be abandoned by the user like a toy.

Therefore, in the original users have been accustomed to "wearable" objects into the intelligent technology, is reliable.

This object is jewelry besides watches.

Jewelry is a rigid demand for women.

If you combine intelligent technology with you, you may come up with a brand new category.

"The whole family of Marco is making jewelry.

He knows a lot about design. His works are often published in VOGUE, bazaar and other front-line publications. He has been the artistic director of Jacob&co, the jewelry brand of many young stars, and also wrote a column for fashion magazines. He also understands operation. He travels all over the world, besides selling family jewelry, he also set up his own personal design brand, and entered many stores including the world's most high-end luxury chain department store, the 100 year old brand store NeimanMarcus of the United States.

Wang Jieming said that after 80's Marco loved China very much and had won the annual crossover design award of "bazaar jewelry" in China.

Marco means that it is necessary to join.

He said that smart jewellery will shock the whole industry, and we want to be a global market!

He will be responsible for the design direction and sales in Europe, America and the Middle East market.

Wang Jieming also mentioned that the small partners he was fighting with were very well researched in hardware and software and had many entrepreneurial experiences.

Wang Jieming said he was very grateful to the friends of the investment circle.

After he resigned, many people extended olive branches to him.

Finally, he chose bat capital and territorial fund to vote. "Although they invest, they also have an entrepreneurial spirit.

Their investment style is very rigorous and professional, and I highly agree with what I want to do.

Chen Zhixi was also known as "the first beauty producer in China" and was also one of the investors in the current round of angels, as well as a former HUAWEI executive.

Also revealed that several well-known VC have indicated that they want to negotiate A rounds ahead of schedule.

"But my team and I are currently thinking about making products, ensuring the perfect integration of technology and fashion and the quality of mass production."

It was founded by Zhao Wenting and Ni fan, a former partner of Yi Kai capital, a well-known investment consultant company.

As a former partner of Yi Kai capital's emerging consumer service industry, Zhao Wenting served as a tool for the financing and acquisition of dozens of famous companies such as Kaiser tourism, remittance world and happy shopping.

He said the new foundation will focus on innovative technologies, subversive models and cross boundary applications. "

It will be the next draught.

Having the heart is the first item we invest in. It is very innovative.

In this regard, I am very optimistic about JM's cross-border operation capability.

In this direction, there is much room for future product development or data manipulation of fashion crowd. "

Bat capital was founded by Tian Lianhe, the founder of Gao de map and vice president of strategic investment department, vice president of strategic investment.

Internet generation, who has been involved in Ali's investment in the US group and UC, said that there is a trend of smart technology companies penetrating the fashion world.

GOOGLE, Intel and others are working with well-known fashion companies for wearable devices.

At the beginning of this year, RINGLY, a start-up company in the United States, also gained many top VC investments through its fashion smart ring.

"Integrating fashion and smart technology requires the founder to have strong sense of cross-border and more comprehensive brand operation capabilities," he said.

But if we can do it well, it is a threshold, it is difficult to be Shanzhai, nor will it fall into the red sea of digital intelligent products price war.

Under the background of consumption upgrading in the whole Chinese society, the market is very large.