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Warm Underwear Should Try Its Best To Generate &#34 From Heating Consumers; Fever "

2015/10/31 13:15:00 45

NewThermal UnderwearTraditionElectronic Business Platform

After the weather turns cool, all kinds of

New pattern

The thermal underwear also began to appear on the market. Last week coincides with the Double Ninth Festival. Warm clothing has become one of the choices for the elderly.

There are many new concepts in the newly listed thermal clothing, especially a kind of underwear which is known as "self heating".

It is understood that the heat insulation underwear generally claimed to have joined the high-tech "fever fiber", underwear will be self heating, this underwear function really amazing?

The price is higher but still favored.

Last week, on the Double Ninth Festival, Ms. Wang, who lived in the town of Tu Shan garden, wanted to buy some warm underwear for the elderly in the family. Ms. Wang said, "the elderly at home are more than 60 years old and are rather cold, so they want to buy some warm underwear with good warmth."

Originally, Ms. Wang thought underwear containing wool and cashmere would be more suitable for wear in winter. But when we arrived at the store, we found that there are more new products in the thermal underwear now. There is a kind of underwear containing "heating fiber", which is said to be self heating and good in warmth retention. This makes Ms. Wang feel quite novel and tries to buy two sets.

Indeed, Ms. Wang mentioned that the thermal underwear is not difficult to find. The famous underwear brands such as the south pole, Heng Yuan Xiang and so on have similar products. Apart from the physical counters, the underwear is also very common on the electronic business platform.

Compared with traditional thermal underwear, this kind of underwear looks rather frivolous and does not look bloated on clothing, so some young people also like this kind of underwear.

Reporters found that the price of this kind of underwear is generally higher than that of ordinary cotton underwear. Most brands have a set price of two hundred or three hundred yuan, and if the material is thicker, the price of the underwear will be as high as five yuan or six hundred yuan.

Although the price of hot underwear is high, it is still popular among some consumers.

The principle of heating is extraordinary.

"This kind of hot underwear is made of bamboo fiber, which is suitable for women in physiological period. The fabric is very comfortable, with high tech" fever fiber "in the waist and abdomen, which can protect the female from cold.

In an underwear store in Zhongxing Road, the tour guide introduced enthusiastically.

Although the fabric of this underwear is not very thick, the salesman claims that because of the addition of "heating fiber", the effect of thermal insulation is very good. Many consumers buy two sets.

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In addition to declaring the addition of "heating fiber", the reporter also found another kind of heating underwear. The principle is to add an electric heating sheet. The underwear comes with a lithium battery box and can be heated to underwear at any time.

The price of this kind of hot underwear is up to four hundred or five hundred yuan. Businessmen also claim that such underwear can protect the joints and knees by electromagnetic waves. The buyers of this kind of underwear are mainly old people.

The concept of fever is a common gimmick for businesses.

The concept of heating underwear is not seen only this year. In addition to the "heating fiber", the concept of "high-tech hat" with "nano cashmere" and "far-infrared technology" is applied to thermal underwear.

On the Internet, a north polar warm underwear claims to use "far-infrared technology", but the concept of "heating fiber" has been added to the fabric composition of the product, so people don't know whether the underwear's heating function is because of the "far-infrared technology" or the "heating fiber".

There is also a kind of thermal underwear which has a market in women. It claims that the magnetic therapy function can stimulate the blood circulation of the body, which can keep warm and reduce weight.

"How high are the thermal underwear nowadays?

science and technology

The concept is so dazzling that people do not know how to choose it. It is hard to say how the warmth preservation function is.

Consumer Shen said that compared with the concept of thermal underwear, she still preferred traditional cotton underwear, and would not try all kinds of new concept underwear.

The selection of thermal underwear requires a clear identification.

What is the effect of these warm underwear? The reporter asked some businessmen as consumers. Many of them said they also introduced some materials to consumers according to the materials provided by the factory, and they were not very clear about the effect of warmth.

The reporter also contacted an electronic business platform selling infrared thermal underwear. Customer service said that their products had applied for related patents, and the specific heating principle was that they could not be disclosed by commercial secrets.

In the face of various concepts of thermal underwear, how should consumers choose the underwear? Actually, the consumer association has issued a consumer warning to remind consumers to choose products with "yellow underwear" and "hot underwear logo" in the purchase process.

Consumers also need to pay attention to the comfort of materials when choosing underwear.

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Popularity.


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