Where Is The Next Step In Completing The $100 Million E Round Of Financing?

Recently, the US Venture Capital Research Institute CB Insights released the list of "global Unicorn companies", China's 55 companies listed on the list, dripping behavior first, followed by millet and Lu Jin, China's most valuable maternal and child business. Honey bud It is also worth more than 1 billion 500 million dollars. In the domestic market of mother and baby, we can hardly afford to go to this list.

According to the world clothing shoes and hats net, honey bud and the end of last month has just completed 100 million US dollars E series of financing, in 2017, the honey bud here is also a frequent action. brand "Mother selection" has been developed on-line, less than a month on the line, the perfect combination of thirty million mothers' consumption big data and made in China. Mother selection One stone stirred up waves. The theme of mother's selection is "good things are around us". Today, the consumer society has entered the 4 era. The market consumption concept is more mature. It shows that consumers are pursuing the added value of products, become clear demand, pay attention to cost performance, and will not pay too much brand premium. Consumer demand has been upgraded to a reasonable price, high quality products, and also a face value. Honey bud deep ploughing mother and baby market for several years, in order to reduce the cost of imported mother and baby products in the form of self trading, the core competitiveness is now valued tens of billions. When looking back, honey buds found that 95% of the foreign brand producing areas are actually China, aware that Chinese manufacturing has been upgraded to Chinese quality, and has become the global production base for mother and infant products. Since its establishment, honey bud has sold thousands of international brands. The ups and downs of the 10 billion mother and baby market have made it possible for consumers to know more about the needs and trends of consumers. Combined with the excellent manufacturers and data, plus a "shopping experience with Chinese mothers' zero anxiety", MS Midea has been selected.

(mom selection - Honey bud self research and development brand)

On the other hand, the honeymoon park has never stopped its siege, and there are 9 flagship stores in the country. The content of the honey bud park itself is strong enough. The total design team made up of many famous children's amusement designers including Disney Daniel, Wei, Japanese Architectural Association President Senda Mitsu, former Disney fantasy Project Executive Creative Ralph Miller and so on, focus on the three goals of developing clean and safe intellectual development and arousing the enthusiasm. It really enables the development of the sensory system and sports communication ability of the 0-12 year old age group. The team of honey bud believes that when children eat and drink up to a very high level, they should play with international standards.

After the completion of this round of financing, honey bud will focus on developing offline retail stores at the end of this year, and is expected to cover three or four cities across the country in 1 years. It is reported that the honey bud shop will open up the online and offline membership system, realize the price synchronization between online and offline through the electronic price tag mode, and enhance the efficiency of the store by digitalization operation.

The reason why honey buds can be rushed to this echelon in the current domestic situation is not accidental, nor is it a draught, technology, capital, team, direction and so on. You can grow up to be a giant all the way, and you never get lucky on the way to success.

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