Netease Koala Flagship Store Stationed In Hangzhou Lake Shore Yintai In77 Two Storey Single Family Design

The NetEase koala flagship store opened in Yintai in77, Hangzhou lakeside. Its store is designed for 2 storey single family buildings, with a total area of nearly 700. The store has selected 3000+ explosions, including beauty makeup, personal care, mother and baby, light luxury, etc.

According to the introduction, the design of the NetEase koala flagship store uses red and white collocation, while retaining the unique brick features of the southern arcade.

The total area of the store is nearly 700, which is designed on the two floors along the street. One of them is mainly the beauty dressing area, the light luxury area and the sports outdoor area. The two tier is mainly maternal and infant area, the global factory shop area, the living household products area and the food health care area.

The store featured 3000+ explosions, including beauty, personal care, mother and baby, light luxury, digital, household appliances, sportswear and so on.

In addition, the store also has a smart electronic interactive screen. Consumers pick up merchandise in the store and scan the smart electronic interactive screen scanning code area. They can browse the commodity information profile on the interactive screen, or purchase a key shopping cart on the interactive screen, and choose to deliver goods to the home.

It is worth noting that the NetEase koala flagship store has also moved the online "grass planting community" for the first time. Consumers can browse the recommended content of the "grass planting community" through the interactive screen of "grass planting community".

Not only that, the shop has also opened up the upgrading experience area of coffee bar, children's playground, electronic screen interactive area, etc., to facilitate the consumer experience.

According to public information, NetEase koala is NetEase's comprehensive electricity supplier, mainly based on cross-border business.

Its offline store landed in Hangzhou Tower Central Mall in April 2018, and played the "experience card". The store has intelligent fitting mirror, beauty dressing table and other facilities, and provides free service within 5 kilometers.

In August 2018, NetEase koala opened the offline self test shop in the middle gate of Zhengzhou, mainly offering the self promotion mode under the cross-border electricity line.

In 2019, the NetEase koala line will accelerate its expansion, and it is expected to set up 15 outlets in the country.