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Introduction Of The 5 Major Business Models Of Cross-Border Import Electricity Suppliers

2014/6/27 11:33:00 57

Cross Border TradeImportElectricity SupplierBusiness Mode

< p > > a href= "//www.sjfzxm.com/news/index_c.asp" > foreign trade cross boundary < /a > 5 major business models of import business.

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"P" cross-border e-commerce has been a hot topic in the Internet industry in China and even in the world for two years, mainly around the export area.

With the liberalization of the FTA policy and the electronic trade clearance policy, the import of cross-border electricity providers has gradually become a hot spot in the industry since the second half of last year.

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< p > the traditional native form of the import cross-border electricity supplier is scattered sea scouring and purchasing.

But in 2014, the past Nao Tao, purchasing and other nouns will be redefined by the concept of cross-border electricity suppliers.

Large scale, process oriented and IT oriented, the main force of the import cross-border electricity supplier is on the way.

Nobody knows how the future of the import business will be.

The author only analyzes the business form of the current layout year.

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< p > strong > 1, large platform, payment and logistics opened, leading merchants to enter < /strong > /p >


< p > typical representative: Alibaba, cross border, Shun Feng 2014 foreign business conference, Alipay as Key Speaker keynote speech.

What do you mean? No, everyone knows that.

At the beginning of the year, Tmall international formally launched its debut on Tmall.com's domestic shopping platform, trying to pull foreign businessmen into it.

After a year of system testing, SF EXPRESS's SF's strong debut, collecting money and extra low freight rates, has unified the trend of the US sea market.

Cross border links in Shanghai free trade zone have not yet been launched, and they are coming on the scene. All kinds of news media have been stirring up all the way, backed by government support, holding East payment and attracting various businesses to enter.

In fact, everyone was not ready, but they were unable to restrain themselves.

Is Tmall platform suitable for cross-border E-Business? Tmall international wants to attract foreign brands and electric providers to enter. Is it really attractive and fast? Is SF EXPRESS really fast and convenient? Is it really fun after cross border speculation? Here's a famous quote from Zhao Benshan: "Whoever uses it will know".

But it is undeniable that the war in the Internet industry has never been prepared.

The battle of platform is the battle of strength. Nowadays, the Chinese Internet industry can really make a platform, not a government or an oligarch.

Let's take a look at the Tencent, Jingdong, Suning and so on. It seems that the voice is not so big, but it is also secretly layout. Tencent Fu Tong has begun to expand overseas business. Jingdong and Su Ningdu have launched offshore outsourcing, and the stores are relatively deserted. But who knows whether the follow-up will join the platform wars of payment + logistics? < /p >


< p > < strong > 2, Affiliate faction < /strong > /p >


P has entered the climax at the beginning, but is it still full of worries? Affiliate is the usual link sales mode of many foreign e-commerce websites. It is usually integrated by Affiliate agencies to make various business resources, making unified interfaces open to the access providers, and generating access sales on the external chain access platform. Merchants provide rebates to the access providers (usually 5%-15%).

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P > this school has recently been very hot, representative figures: 55 sea panning (Forum + rebate nature), sea Amoy City, CN sea panning, and so on, this kind of sea panning platform often carry investment, play the advantage of capital, the speed of delivery is quite rapid, commodity selection base is large, complete category, after receiving the order, take the form of offshore buyer to make profit.

But the drawback is that the control of the supply of goods is weak, and there is not much discourse power on the source of supply, and the threshold for entry is relatively low.

55 Hai Tao is the first to set foot in this field, attracting users by rebate. With the advantage of its forum platform, it has cooperation with many foreign businesses, and even their competitors. It is a paragon of industry competition and cooperation.

But the drawback is that there is no such thing as Hai Tao, CN Hai Tao solves the language and payment problems for users.

But I believe there will be changes.

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< p > < strong > 3, M2B2C faction < /strong > /p >


< p > this group chose to go to the north slope of Mount Everest from the beginning. < a href= "//www.sjfzxm.com" > supply source < /a > need to negotiate on its own strength, and at the same time establish international logistics pipeline capability. IT integration requirements are high and entry threshold is relatively high.

According to the author's observation, the representatives of this faction are ocean wharf and dolphin village.

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< p > the so-called M2B2C mode, commonly known as Dropship mode in foreign countries, means to effectively integrate commodity resources through IT, logistics, pre-sale and after-sale management, and provide consumers with a good shopping experience.

B2C, which is a major foreign trade in China, will basically do this business. Some of the well done Dropship companies in the United States have been listed, well done, such as DOBA, Dropship Access, DSDI and other companies.

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< p > this mode will have strong competitiveness once it develops.

At present, the ocean terminal mainly focuses on the US market, and the dolphin village mainly focuses on the European market.

After 4 years of development, ocean wharf began to move towards the platform.

Soon after the dolphin village started, it did not know where it would go.

Their advantage is that they are stable, controllable and have the ability to integrate supply, logistics and IT.

The drawback is that the development of goods is slow and difficult.

Perhaps because of this understanding, the ocean terminal will also start to develop towards the platform, introducing purchasing agents to buy stores, developing cargo dejits and so on.

Therefore, it is difficult for us to describe the business model of foreign terminals in a simple sentence. It is called a comprehensive cross-border electricity supplier with M2B2C and C2C platforms and logistics.

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< p > strong > 4, and overseas phipment companies can also be called one.

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< p > I believe that no overseas pfer company is not covying the cross-border electricity supplier market.

With cross-border logistics capabilities, being close to the source of goods overseas is their advantage.

But for these pport companies, there is a general need to choose whether to diversify or to make deep and big logistics. They used to sell water only to serve the miners, but now they should sell water and grab mines; or simply do not sell water and dig into mines; there are fourth alternatives when they sell water and secretly mine.

Especially for large pport companies, this is a dangerous chess that needs careful consideration. The dispersion of energy and the increase of cost are the key points to consider.

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< p > < strong > 5, and the traditional comprador in China is also < /strong > < /p >.


< p > the development of Internet e-commerce has begun to make domestic brand holders unable to sit still. The relative cost of the entity is relatively high, and the profit margins are low enough to be pferred to the domestic line.

After the gradual liberalization of the import cross-border e-commerce policy, they will directly face the threat of foreign sellers entering the market directly through cross-border electricity providers.

Simply and domestically and abroad, you know.

The advantage of this faction is that it has a natural natural resource advantage and a price advantage. The disadvantage is that the brand is limited and the spot market is limited.

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< p > looking at the whole cross-border e-commerce import market, the battle began to be chaotic.

Bitter these businesses, happy consumers.

In the future, Chinese consumers will no longer rush to shop abroad.

It is also convenient to consume foreign commodities at the door, while the fat water does not flow to outsiders.

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< p > it is foreseeable that the "a href=" //www.sjfzxm.com/news/index_s.asp "import" /a "war will be another exciting battle.

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